The Woman-Owned Tequila Brand Is Growing Exponentially – Now Sold in Over 600 Stores
Today, BIATCH Tequila and Untitled Art announced their partnership for Untitled Art, Miami Beach 2024 during Miami Art Week. BIATCH Tequila will be the exclusive and official tequila sponsor for the leading art fair that takes place annually, starting on Tuesday, December 3 running through Sunday, December 8.
BIATCH will take over the perfectly Instagram-able outdoor deck overlooking the iconic Miami Beach at Untitled Art, Miami Beach 2024 and will feature specialty drinks, music, a taco bar, brand activations, and more. In addition to the outdoor deck, BIATCH’s tequila will be available for purchase at all bars throughout Untitled’s tent. The official drink of Untitled Art, Miami Beach 2024 will be the “SoBe BIATCH” featuring BIATCH reposado tequila, dragon fruit syrup, lime juice, and club soda.
“We are thrilled to be partnering with Untitled Art to have BIATCH’s public unveiling during Miami Art Week,” Sue Hrib, Founder of BIATCH, explained. “We can’t wait to bring BIATCH to the iconic art fair with the official drink of Untitled Art, Miami Beach 2024, the SoBe BIATCH.”
Untitled Art, Miami Beach 2024 will feature over 170 galleries, making it the largest gathering to date, including Gallery 1957, High Noon, Jane Lombard Gallery, kó, Neon Parc, Southern Guild, TERN Gallery, Richard Koh, and WHATIFTHEWORLD. Guided by the curatorial theme of East Meets West, this year's fair presents a fresh perspective that aims to bridge diverse geographies and cultures while elevating new voices in contemporary art.
The newly founded brand, BIATCH Tequila, is growing rapidly, having sold over 50,000 bottles in its first 7 weeks and is currently available in over 600+ retail locations across the United States. The woman-owned tequila company, owned by Boss Babe Brands Inc., can be found in select stores throughout California, Florida, Georgia, New Jersey, New York, Tennessee, Louisiana, and Texas with a focus on pursuing statewide growth throughout the United States. The brand was introduced in June 2024 and is sold online in 47 states at biatch.com. The goal of BIATCH is to empower, honor, and bring together women. By creating an environment of strong, fearless women, they hope to shatter the glass ceiling in both the tequila business and society overall.
About BIATCH Tequila:
BIATCH Tequila by Boss Babe Brands Inc. is founded by successful entrepreneur and women-owned business investor, Sue "Aunt Sue" Hrib. With its unique online market positioning, quality products, and strong community ethos, BIATCH Tequila is poised to make a significant impact in the spirits industry. BIATCH Tequila is a disruptive premium tequila brand designed specifically for the modern woman's palate, combining high-quality spirits with a bold, unapologetic branding approach. Our goal is not just to create exceptional tequila but to foster a community that empowers women to achieve monumental success.
About Untitled Art:
Untitled Art is a leading contemporary art fair held annually each December on the sands of Miami Beach. In September 2025, the fair will expand its reach with Untitled Art, Houston. Guided by its mission to support the wider art ecosystem, Untitled Art offers an inclusive platform for discovering contemporary art, emphasizing collaboration in every aspect of the fair. Through critical and educational programming, including a robust on-site podcast series, artist talks, site-specific performances, community activations and year-round events, Untitled Art attracts contemporary art collectors, art professionals, curators, art historians, critics, and other enthusiasts. The fair celebrates the local contexts in which it operates by promoting leading galleries in Florida and Texas and engaging with Miami area and Houston-based institutions. To reduce its environmental impact, Untitled Art has joined the Gallery Climate Coalition and works to ensure zero environmental impact. Additionally, Untitled Edit, a series of commissioned essays, furthers the advancement of art criticism.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241125097870/en/
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Twenty4 PR
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Chelsea Brandon
Twenty4 PR
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