X-Rite Launches ColorMunki Photo Interactive Training Video, Fun & Easy Way to Enhance Color Experience, at MacWorld

X-Rite, Incorporated, the world leader in color management and measurement technologies, today launched its latest commitment to customer education, the ColorMunki Photo Interactive Training Video produced by X-Rite Color Services (www.colormunki.com), in Booth 1844 at MacWorld 2009, January 5–9, Moscone Center San Francisco, CA.

For more: www.cjcstrategists.com/resources/xrite/CM_MediaAlert_1208.pdf

“We designed this video as an enhanced “out-of-box” experience. It is part of our continuing commitment to make color management easier and more affordable, helping users get the color right without any costly trial and error,” says X-Rite Sr. Vice President of Sales and Marketing Iris Mangelschots.

"Match My Monitor to My Printer," Video Preview click here: www.colormunki.com/colorknowledge/training?type=photo. ColorMunki owners can download the entire video by registering their solution@ www.colormunki.com/registration?type=photo.

The flash-based X-Rite ColorMunki Photo Interactive Training Video comes with every ColorMunki Photo. This integrated hardware/software color management innovation –designed for wedding, portrait, and nature photographers and anyone passionate about photography –won top industry awards and recently added functionality with a v1.0.5 update.

The user-driven modules offer easy-to-follow instructions for:

• CALIBRATING AND PRINTING WITH EASE: through display-to-print match capabilities: LCD & laptop calibration, projector profiling, and printer profiling.
• CREATING WITH POWER: capturing colors from virtually anywhere, enhancing editing creativity, and saving time and production materials with PrintSafe™ fail-safe color previews
• COMMUNICATING EFFORTLESSLY: with DigitalPouch™, a self-executable application that checks for ViewSafe™ conditions on the receiver side to ensure confident image sharing with anyone.
• COVERING COLOR BASICS QUICKLY: deepening understanding of color basics and ideal viewing environments, and a comprehensive color glossary.

An English-based ColorMunki Interactive Training Video is on display at MacWorld. Localization by February 1, 2009 into French, Italian, German, Spanish, Japanese and Simplified Chinese. For updates, go to www.colormunki.com/photo and click on “color knowledge/training video” tab.

About X-Rite

(NASDAQ: XRIT) X-Rite is the global leader in color science and technology. The company, which includes color industry leader Pantone Inc., develops, manufactures, markets and supports innovative color solutions through measurement systems, software, color standards and services. www.xrite.com.