The global m-learning market 2018-2022 is expected to post a CAGR of close to 23% during the forecast period, according to the latest market research report by Technavio.
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Technavio has published a new market research report on the global m-learning market from 2018-2022. (Graphic: Business Wire)
A key factor driving the growth of the market is the flexibility of use. Technological advances and the increase in the use of the internet for communication have given the students multiple platforms for learning, including m-learning. The use of mobile devices is changing the way of learning. The m-learning content has a short duration, and the content is presented in modules. This avoids the monotony caused by the long duration of sessions. The small and crisp lessons will help tutors convey the learning effectively to the students.
This market research report on the global m-learning market 2018-2022 also provides an analysis of the most important trends expected to impact the market outlook during the forecast period. Technavio classifies an emerging trend as a major factor that has the potential to significantly impact the market and contribute to its growth or decline.
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In this report, Technavio highlights the improvements in m-learning through big data analytics as one of the key emerging trends in the global m-learning market:
Global m-learning market: Improvements in m-learning through big data analytics
The collection of data in m-learning does not take a lot of time and resources. The data which is naturally available is easily collected. Big data includes the characteristics such as velocity, volume, variety, and value. In m-learning it is very easy to track the behavior of students by collecting the login times, the time spent on a single page, and the number of times a video or picture is viewed. This data can suggest the improvements to be made in the content and the method of teaching.
“Big data has been an integral part of the learning process, and the introduction of m-learning has increased the use of big-data analytics. The analytics can give m-learning providers an opportunity to improve their services. The data related to the learning behavior of students can help offer customized sessions to students,” says a senior analyst at Technavio for research on K-12 and higher education.
Global m-learning market: Segmentation analysis
This market research report segments the global m-learning market by end-user (corporate, higher education, and K-12) and geographical regions (APAC, EMEA, and the Americas).
The Americas dominated the market in 2017, with a market share of close to 40%. Despite the lowest market share in 2017, APAC is expected to grow at the highest CAGR during the forecast period.
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Some of the key topics covered in the report include:
Market Landscape
- Market ecosystem
- Market characteristics
- Market segmentation analysis
Market Sizing
- Market sizing
- Market size and forecast
Five Forces Analysis
Market Segmentation
Geographical Segmentation
- Regional comparison
- Key leading countries
Market Drivers
Market Challenges
Market Trends
Vendor Landscape
- Vendors covered
- Vendor classification
- Market positioning of vendors
- Competitive scenario
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