Ethos Media & Marketing LLC launches Catalyst PRO, a digital PR platform delivering 10-60X ROI through multi-format content creation and distribution across 400+ publishers, helping brands build organic authority and reduce ad dependency.
-- As small business owners map out their 2026 marketing strategies, Ethos Media & Marketing LLC is challenging conventional wisdom: stop obsessing over followers and likes, and start building the authority that actually drives revenue.
The company's Catalyst PRO platform offers small businesses a path to compete with larger brands through Generative Engine Optimization (GEO)—the practice of building authority signals that AI platforms like ChatGPT, Google, and Perplexity recognize when recommending businesses to consumers.
"The rules have changed," says J Marcus Howard, founder of Ethos Media & Marketing LLC. "When someone asks AI for a recommendation in your industry, it pulls from brands it trusts. A thousand Instagram followers won't get you mentioned. Published authority will."
The Vanity Metric Trap
Many small businesses enter each new year chasing social media growth—more followers, more likes, more engagement. But these metrics rarely translate to revenue. Meanwhile, AI-driven search and recommendation engines now determine which brands consumers discover, and they prioritize published, trusted sources over social proof.
Catalyst PRO addresses this shift by transforming a single content idea into seven or more formats—news articles, videos, podcasts, blogs, and infographics—distributed across 400+ premium publishers including USA Today, MSN, and Business Insider.
Real Results for Growth-Minded Brands
The platform's authority-building approach has delivered measurable outcomes: one client scaled from zero to $180K in monthly traffic value over 15 months, while others report up to 312% traffic growth and 67% reductions in customer acquisition costs.
Rather than renting attention through ads or hoping algorithms favor their social posts, small businesses using the platform build what the company calls "content moats"—saturating key search terms so competitors struggle to displace them.
A 2026 Resolution Worth Keeping
For small business owners tired of the follower treadmill, the new year presents an opportunity to invest in infrastructure that compounds over time. While competitors continue chasing likes, authority-focused brands position themselves where buying decisions actually happen: in AI recommendations and search results.
More information is available at https://trycatalyst.ai/ and https://www.ethosm2.com
Contact Info:
Name: J. Marcus Howard
Email: Send Email
Organization: Ethos Media & Marketing LLC
Address: DC - MD - VA - LA - FL, Washington, DC 20001, United States
Website: https://www.ethosm2.com
Source: NewsNetwork
Release ID: 89179467
In the event of encountering any errors, concerns, or inconsistencies within the content shared in this press release, we kindly request that you immediately contact us at error@releasecontact.com (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our dedicated team will be readily accessible to address your feedback within 8 hours and take appropriate measures to rectify any identified issues or facilitate press release takedowns. Ensuring accuracy and reliability are central to our commitment.
