As the leading brand in at-home salon solutions, Sally Hansen is pleased to bring a new form of self-expression to the shelves. Introducing the NEW Sally Hansen® Salon Effects® Nail Strips, a collection of easy-to-use strips for nail art in minutes that can be applied anytime, anywhere!
No dry time, no damage, no worries! Sally Hansen® Salon Effects® Nail Strips deliver up to 14 days of wear time and are created with a premium, flexible, non-drying material for the ultimate fit over your natural nails, regardless of shape or length. Available in regular glossy or premium super shine gel-like finish featuring Volume Boost for a volumizing effect, Salon Effects® Nail Strips are chip-resistant, non-wrinkling, and ultra shiny. Nail Strips introduce a simple way to customize your manicure to achieve flawless nails in iconic textures and patterns, without the trip to the salon. Each nail strip is as easy to apply as it is to peel off, ensuring a seamless application for a professional look, and gentle, non-damaging removal.
With 20 trend-worthy colors, patterns, accents, and finishes like mosaic gemstones, reverse French tips, animal print, and more, each nail strip is created to enhance your natural nail for a fun, effortless look. Reflecting new designs and fashion trends like plaid, 3D effects, and swirl, as well as classic looks like neutral colors, shimmer, and florals, each unique design allows you to create an exciting manicure from the comfort of your home. Three simple steps are all it takes for you to create nail art in minutes; peel, apply, and file – no UV lamp or nail polish remover required!
“With the success of our Salon Effects® Perfect Manicure Press On nails and Nail Accent launches over the past year, we know our customers are on the hunt for simple ways to create eye catching nail art at home. Gone are the days of sitting in the salon for hours, only to leave with a design that doesn’t quite look like the picture you found on Instagram! We’re so excited to introduce our customers to Salon Effects® Nail Strips and look forward to seeing how you experiment with them for your next manicure.” – Stefano Curti, Chief Brands Officer of Coty Consumer Beauty.
The Sally Hansen® Salon Effects® Nail Strips will be available on July 1, 2024, everywhere you find Sally Hansen products, in mass-merchandisers, food, and e-commerce retailers nationwide. For more information, please visit sallyhansen.com.
ABOUT SALLY HANSEN
Sally Hansen Inc. is a Global beauty brand, first founded in 1946 by Sally Hansen herself. The groundbreaking Hard As Nails product, patented in 1957, marked the beginning of Sally Hansen's legacy. Through the decades, Sally Hansen has become synonymous with cutting-edge beauty solutions and creativity without limits, pushing the boundaries of innovation year after year.
Today, Sally Hansen is committed to creating hardworking beauty products and making salon-quality results available to everyone at-home. With a rich heritage of innovation and a dedication to customer satisfaction, the brand's mission is to make self-care a state-of-mind and empower individuals with the confidence to express their unique beauty. Learn more at sallyhansen.com or Instagram
ABOUT COTY
Founded in Paris in 1904, Coty is one of the world’s largest beauty companies with a portfolio of iconic brands across fragrance, color cosmetics, and skin and body care. Coty serves consumers around the world, selling prestige and mass market products in more than 130 countries and territories. Coty and our brands empower people to express themselves freely, creating their own visions of beauty; and we are committed to making a positive impact on the planet. Learn more at coty.com or on LinkedIn and Instagram.
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Genesis Bazo / gbazo@hellommc.com
