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Go North Hemp Enters 2026 Following Record 2025 Performance as Hemp Industry Shifts to Infrastructure

TIGARD, OR / ACCESS Newswire / January 5, 2026 / Go North Hemp is positioned to close December 2025 as either its strongest or second-strongest month in company history, capping a year defined by disciplined execution as the hemp industry underwent a fundamental structural shift.

The momentum comes as the broader hemp sector exits what Go North Hemp leadership describes as its adolescent phase, a transition that became unmistakably clear at MJ BizCon 2025, where strategic coordination replaced product hype as the dominant theme.

"We saw this transition coming in early 2024, well over a year ago," said Greg Anthony, Founder and Chief Executive Officer of Go North Hemp. "While others chased regulatory gray areas and short-term opportunities, we focused on fundamentals. Verified testing, disciplined sourcing, and long-term manufacturing partnerships. The results we're seeing at year-end reflect that decision."

While some competitors reduced operations or exited the market in 2025, Go North Hemp continued expanding its national manufacturing partner network and maintained one of the strongest customer retention profiles in the sector.

MJ BizCon 2025: Where the Real Story Wasn't on the Show Floor

At first glance, MJ BizCon 2025 appeared subdued. Attendance was lighter, exhibitor counts were down, and several long-standing brands were absent from the show floor. Compared to the high-energy, transaction-driven atmosphere of prior years, the event felt restrained.

But Go North Hemp's team understood where to look.

The most important activity wasn't happening in booths. It was happening in meetings.

With renewed federal attention on hemp-derived cannabinoids and policy proposals that could impact lawful commerce, MJ BizCon evolved into a working summit. Brands, processors, cultivators, and ingredient suppliers were no longer pitching products. They were planning for survival and long-term stability.

Sessions hosted by national hemp trade associations and allied advocacy groups were well attended and highly pragmatic, focusing on engagement with lawmakers, supply chain protection, and ensuring policymakers clearly distinguish federally legal hemp from marijuana.

For veteran industry participants, MJ BizCon 2025 was not a slowdown. It was the most strategically important gathering the category has seen to date.

Representatives from national hemp trade associations echoed this sentiment, noting that 2025 marked a clear shift toward consolidation around compliant, infrastructure-focused operators rather than speculative market participants.

"When an industry stops performing and starts coordinating, it's maturing," Anthony said. "That's exactly what we saw. And for companies that prepared early, it validated the infrastructure we've been building."

Regulatory Uncertainty Becomes a Competitive Advantage

As the industry looks toward 2026, regulatory uncertainty remains a defining factor.

While public discussion around marijuana rescheduling and broader cannabis reform continues, no finalized federal action has been confirmed. Hemp continues operating under the 2018 Farm Bill framework unless and until Congress acts.

What has changed is buyer behavior.

Procurement teams are now operating with heightened scrutiny, prioritizing suppliers that can withstand audits, documentation reviews, and policy shifts. Buyers are consolidating relationships with partners who demonstrate consistency and discipline.

Today's buyers demand:

  • Consistent batch-to-batch reproducibility

  • Verifiable certificates of analysis that withstand scrutiny

  • Transparent domestic manufacturing pathways

  • Conservative compliance postures designed to endure regulatory change

This environment plays directly to Go North Hemp's strengths.

"In uncertain markets, buyers don't experiment. They consolidate," Anthony said. "Reliability becomes the product itself."

"The next phase of hemp will not reward the loudest companies," he added. "It will reward the most prepared."

The company reports a steady increase in inbound inquiries from manufacturers seeking to replace higher-risk suppliers, with regulatory preparedness cited as a primary decision factor.

Beverages and Functional Products Lead the Next Phase

Nowhere is the industry's maturation more visible than in hemp-derived beverages and functional consumer products.

Across the United States, manufacturers are developing products designed for repeat purchase, consistent dosing, and scalable distribution. These are not novelty items. They are operationally demanding products that require precision.

Beverage manufacturing places stricter requirements on ingredient suppliers than nearly any other hemp category. Water solubility, emulsification stability, predictable shelf life, and documentation accuracy are non-negotiable.

"Beverage manufacturing doesn't tolerate close enough," Anthony said. "Our customers need ingredients that perform identically at scale. That requires supplier partnerships built on trust and technical discipline."

Go North Hemp reports that beverage and functional product manufacturers represent its fastest-growing customer segment, with consistent quarter-over-quarter growth and increasing order consolidation as brands scale.

Rather than operating as a commodity ingredient vendor, Go North Hemp has evolved into a technical partner supporting formulation, documentation, and launch readiness.

"We're not just supplying ingredients," Anthony added. "We're de-risking product launches."

Closing 2025 with Strength

Go North Hemp's year-end performance reflects this positioning.

While December figures are still being finalized, preliminary results indicate:

  • Record monthly revenue or the second-highest month in company history

  • Strong year-over-year growth despite industry consolidation

  • One of the highest customer retention rates in the sector

  • Continued expansion of long-term manufacturing partnerships

  • Zero compliance incidents across all supplied ingredients

More importantly, the company's pipeline entering 2026 reflects a clear shift in buyer priorities. Inbound demand is increasingly driven by manufacturers seeking stability, documentation integrity, and partners capable of supporting growth in regulated environments.

"The first questions we get now aren't about price," Anthony said. "They're about testing protocols, sourcing transparency, and whether we can support long-term growth. That tells you exactly where this industry is headed."

Building the Infrastructure for 2026

Go North Hemp views 2026 as the year the hemp industry's infrastructure phase fully takes hold.

The company is investing in expanded traceability systems, deeper technical support capabilities, and stronger advocacy engagement to support customers operating in increasingly regulated environments.

"The hemp industry has never been more aligned," Anthony said. "We're not reacting to that shift. We're helping build the infrastructure that defines it."

About Go North Hemp

Go North Hemp is a U.S.-based supplier of premium hemp-derived ingredients serving manufacturers, formulators, and brands nationwide. The company specializes in verified, compliant, and consistently reproducible ingredients for beverage, functional product, and wellness applications.

With a focus on supply chain transparency and long-term manufacturing partnerships, Go North Hemp supports customers building products designed to scale responsibly in regulated markets.

Media and Partnership Contacts

For Media Inquiries
Go North Hemp
Jarred Phillips, Managing Partner
jp@gonorthhemp.com
(678) 900-3757

For Partnerships and Business Development
Bret Morfin, General Manager
Bret@GoNorthHemp.com
503-708-8023

Company Information
info@GoNorthHemp.com
Office Line: 971-406-3862

SOURCE: Go North Hemp



View the original press release on ACCESS Newswire

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