Registration No. 333-______
     As filed with the Securities and Exchange Commission on August 28, 2001


                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM S-3
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933


                                  Fred's, Inc.
             (Exact name of registrant as specified in its charter)

                                    Tennessee
                         (State or other jurisdiction of
                         incorporation or organization)
                                   62-0634010
                     (I.R.S. Employer Identification Number)


                              4300 New Getwell Road
                            Memphis, Tennessee 38118
                                 (901) 365-8880
          (Address, including zip code, and telephone number, including
             area code, of registrant's principal executive offices)


                                Michael J. Hayes
                             Chief Executive Officer
                                  Fred's, Inc.
                              4300 New Getwell Road
                            Memphis, Tennessee 38118
                                 (901) 365-8880

       (Name, address, including zip code, and telephone number, including
                        area code, of agent for service)

                                 With copies to:

Samuel D. Chafetz, Esq.                            Michael M. Froy, Esq.
Baker, Donelson, Bearman & Caldwell P.C.           Sonnenschein Nath & Rosenthal
First Tennessee Building, Suite 2000               8000 Sears Tower
Memphis, Tennessee 38103                           Chicago, Illinois 60606
(901) 526-2000                                     (312) 876-8000
                           ---------------------------

     Approximate date of commencement of proposed sale to the public: As soon as
     practicable after the effective date of this Registration Statement.

                           ---------------------------

     If the only  securities  being  registered  on this Form are being  offered
     pursuant to dividend or interest  reinvestment  plans,  check the following
     box: [ ]

     If any of the securities being registered on this Form are to be offered on
     a delayed or continuous basis pursuant to Rule 415 under the Securities Act
     of 1933, other than securities  offered only in connection with dividend or
     interest reinvestment plans, check the following box: [ ]

     If this Form is filed to  register  additional  securities  for an offering
     pursuant to Rule 462(b) under the  Securities  Act, check the following box
     and list the Securities Act  registration  statement  number of the earlier
     effective registration statement for the same offering: [ ]

     If this Form is to be a  post-effective  amendment  filed  pursuant to Rule
     462(c)  under the  Securities  Act,  check the  following  box and list the
     Securities  Act  registration  statement  number of the  earlier  effective
     registration statement for the same offering: [ ]

     If the delivery of the  prospectus  is expected to be made pursuant to Rule
     434, check the following box: [ ]

                         CALCULATION OF REGISTRATION FEE


==================================== =================== ======================== ========================== ======================
 Title of Each Class of Securities      Amount to be        Proposed Maximum          Proposed Maximum             Amount of
         to be Registered                Registered        Offering Price per     Aggregate Offering Price   Registration Fee (1)
                                                                Unit (1)                     (1)
------------------------------------ ------------------- ------------------------ -------------------------- ----------------------
                                                                                                      
Class A Common Stock, no par value       1,815,000               $26.80                  $48,642,000              $12,160.50
==================================== =================== ======================== ========================== ======================


(1)      Estimated solely for the purpose of calculating the  registration  fee.
         Pursuant to Rule 457(c) under the  Securities  Act of 1933, as amended,
         the proposed  maximum offering price per share and the registration fee
         have  been  computed  based on the  average  of the high and low  sales
         prices of the Common Stock as quoted on the Nasdaq  National  Market on
         August 20, 2001.

     The registrant  hereby amends this  registration  statement on such date or
dates as may be necessary to delay its effective date until the registrant shall
file a further  amendment  which  specifically  states  that  this  registration
statement shall  thereafter  become effective in accordance with Section 8(a) of
the  Securities  Act of 1933 or until the  registration  statement  shall become
effective on such date as the Commission,  acting pursuant to said Section 8(a),
may determine.











                  SUBJECT TO COMPLETION, DATED AUGUST 27, 2001


PROSPECTUS

                                1,650,000 Shares

                                  [FRED'S LOGO]

                              Class A Common Stock



     Fred's,  Inc., and the selling  shareholders are offering shares of Class A
Common Stock in a firmly  underwritten  offering.  Fred's is offering  1,500,000
shares and the selling shareholders are offering 150,000 shares. Fred's will not
receive any of the proceeds of shares sold by the selling shareholders.

     The Class A Common Stock is quoted on the Nasdaq  National Market under the
symbol  "FRED." On August 23, 2001,  the last reported sale price of the Class A
Common Stock on the Nasdaq National Market was $30.05 per share.

     Investing in our stock involves risks. See "Risk Factors" beginning on page
7.



     Neither the  Securities and Exchange  Commission  nor any state  securities
commission has approved or disapproved  of these  securities or determined  that
this prospectus is truthful or complete. Any representation to the contrary is a
criminal offense.



=============================================================== ====================== ======================
                                                                      Per Share                Total
--------------------------------------------------------------- ---------------------- ----------------------
                                                                                     
Public Offering Price                                                   $                 $
Underwriting Discount                                                   $                 $
Proceeds to Fred's, Inc.                                                $                 $
Proceeds to Selling Shareholders                                        $                 $

=============================================================== ====================== ======================


     The  underwriters  may purchase up to an additional  165,000  shares at the
public  offering  price,  less  the  underwriting  discount,  from  the  selling
shareholders,  within  30  days  from  the  date  of this  prospectus  to  cover
over-allotments.



William Blair & Company                               SunTrust Robinson Humphrey
                         Morgan Keegan & Company, Inc.
                     The date of this prospectus is , 2001.






                              [Inside front cover:
                             Map of U.S. indicating
                            states with Fred's stores
                             and the number thereof
                                   per state.]













































                       Our principal executive offices are
                        located at 4300 New Getwell Road,
                        Memphis, Tennessee 38118 and our
                            telephone number is (901)
                            365-8880. Our website is
                                www.fredsinc.com.





                               PROSPECTUS SUMMARY

     This summary highlights  selected  information from this prospectus and may
not contain all of the  information  that may be  important  to you.  Before you
decide to  invest  in  Fred's,  Inc.,  you  should  read the  entire  prospectus
carefully,  including the "Risk Factors" section,  our financial  statements and
the related notes included in this prospectus, and the documents incorporated by
reference into this prospectus.  References to "Fred's",  "we",  "our", and "us"
refer to Fred's, Inc., but not to the underwriters or selling shareholders.

     The  information  presented in this prospectus has been adjusted to reflect
the 5-for-4 stock-split of our common stock effected June 18, 2001.

     Except as otherwise  noted,  the term "common  stock" refers to our Class A
Common Stock when used in this  prospectus.  References to a fiscal year by date
refer to the year in which the fiscal year begins. For example,  the fiscal year
which began on January 30, 2000,  and ended on February 3, 2001,  is referred to
as "fiscal 2000. "

                                  FRED'S, INC.

     Fred's,  Inc., founded in 1947,  operates 373 discount general  merchandise
stores,  including 27 franchised  Fred's stores,  in 11 states  primarily in the
southeastern United States. 202 of our stores have full service pharmacies.  Our
stores offer the convenience of a small-format  discount retailer or drug store,
but typically offer a broader selection of merchandise.

     Our stores stock over 12,000  frequently  purchased items which address the
everyday needs of our customers,  including household goods, apparel, health and
beauty aids,  food,  tobacco and cleaning  supplies.  In addition to  nationally
recognized brand name products,  our merchandise includes private label products
and, to a lesser  extent,  opportunistic  buys.  At an average of  approximately
15,000  square  feet,  our stores  are  smaller  than  those of a mass  merchant
(typically over 100,000 square feet), but larger than a small-format discount or
dollar store (typically under 10,000 square feet). We believe our customers shop
at  Fred's  stores  for  our  convenient  locations,   merchandise   assortment,
competitive prices and advertised promotions.

     Our stores  generally  serve low, middle and fixed income families in small
to medium-sized  markets.  The typical Fred's customer is female with an average
household  income of less than  $30,000.  Our  convenient  format  enables us to
capture small ticket,  high frequency  shopping trips. As a result,  our average
transaction  size  is   approximately   $11.80  for  general   merchandise,   or
approximately $16.00 if pharmacy sales are included.

     During  the past  three  years,  we have grown our net sales and net income
significantly.  In fiscal 2000, we generated net sales of  approximately  $781.2
million,  reflecting  compound annual growth of 14.0% since fiscal 1998.  During
the same  period,  we grew our net income at a compound  annual  growth  rate of
29.7% to $14.9  million.  We have also  achieved  attractive  financial  results
during the first 26 weeks of fiscal 2001, with a net sales increase of 17.2% and
net income growth of 25.5% over the same period in the prior year.

--------------------------------------------------------------------------------
Competitive Differentiation
--------------------------------------------------------------------------------
     We believe our store format and strategy, which combine attractive elements
of a  discount  or dollar  store,  drug  store  and mass  merchant,  provide  us
significant competitive advantages.

     Convenient Store Locations and Format.  Our store location strategy targets
shoppable, neighborhood locations with ample storefront parking and easy access.
Most of our stores are located in rural and suburban towns that have populations
under 15,000.  Additionally,  our stores are designed to be easily navigable for
our customers.  Our emphasis on convenience  positions us to compete effectively
with various retail  formats and capture a higher share of our customers'  small
ticket, frequent shopping requirements.

     Pricing  and  Promotion.  A  key  element  of  our  strategy  is  to  offer
competitive pricing on consumable items and a strong price-to-value relationship
on our  expanded  general  merchandise  assortment.  As part of our  strategy to
appeal to the high  frequency  shopper,  we  recently  introduced  everyday  low
pricing  at  all  of  our  locations.  In  addition,  we  employ  an  aggressive
promotional  strategy  generally  utilizing 13  advertising  circulars per year,
which we believe is more than our competitors.

     Broad  Product  and  Service  Offerings.  With  an  average  store  size of
approximately 15,000 square feet, we are able to offer a much broader assortment
of merchandise and services than our small-format  competitors.  Our merchandise
mix features a high proportion of national-brand  items,  private label products
including "Fred's" branded products and, to a lesser extent, opportunistic buys.
In addition to lower margin  consumable  goods typically found at a small-format
discount  retailer  or  dollar  store,  we offer  our  customers  an  attractive
selection of higher margin categories,  such as apparel and home furnishings, to
complement our merchandise assortment and enhance our store profitability.

     Pharmacy  Services.  202 of our 373  stores  have a  full-service  pharmacy
offering branded and generic pharmaceuticals. We believe our pharmacies generate
improved  overall  sales  productivity,  attract a wider income and age customer
base  and  enhance   customer   loyalty.   124  of  our  pharmacies  have  added
drive-through windows which further enhances our convenient shopping experience.
Given  continued  expansion of insurance  coverage and the  introduction  of new
prescription medicines,  the retail prescription drug industry is expected to be
one of the fastest  growing  retail  segments in the United States over the next
ten years.

--------------------------------------------------------------------------------
Growth And Expansion Strategy
--------------------------------------------------------------------------------
     Over the past two years,  we have added  several  key members to our senior
management  team  and  strengthened  our  store  operations  and   merchandising
strategies.  Numerous improvements have been made to our merchandise assortment,
buying process,  pricing strategy,  marketing programs and real estate selection
and  development  expertise.  We have  significantly  improved  our  information
systems  and  enhanced  our  distribution  center  capacity.  We  believe  these
enhancements  to management and  infrastructure,  and the growing  advantages of
scale and  sophistication,  position us well for accelerated growth and improved
profitability.

     Accelerate  Store  Growth.  We believe  there are a  significant  number of
markets and sites which meet our  demographic  criteria for opening a new store.
Our new store development process has also recently been improved,  reducing the
time  and  costs  of  opening  new  stores.   Consequently,   we  plan  to  open
approximately  35 stores in fiscal  2001,  25 of which were  opened in the first
half of this year,  and 60 stores in fiscal 2002. We anticipate new store growth
of  approximately  15% over the next several years, as compared to a rate of 10%
during the past three years.  Because we have also  expanded the size of our new
store prototype, we also expect square footage to grow at a slightly faster rate
than in the  past.  We  expect to  continue  to focus our new store  development
primarily in small to medium sized markets within our present  geographic  area.
Expansion of our pharmacy operations will also continue to be a component of our
growth strategy.

     Increase  Store  Sales.  We have  implemented  and  continue to undertake a
number of  merchandising  and marketing  initiatives  to improve our  comparable
store sales. As a result of our efforts, we have produced comparable store sales
increases  averaging  9.2% in fiscal  2000 and 8.6% during the first 26 weeks of
fiscal  2001.  We believe  that we can  continue  to achieve  further  growth in
comparable  store  sales  in the  future.  Such  enhancements  include  improved
merchandise  presentation,  heightened  focus on customer  satisfaction,  better
internal and external signage,  enhanced  marketing programs and continued store
remodeling.






                                  THE OFFERING

Common stock offered by Fred's, Inc..........................1,500,000 shares

Common stock offered by the selling shareholders.............  150,000 shares

Total shares to be offered.................................. 1,650,000 shares

Common stock outstanding after the offering.................16,744,986 shares(1)

Use of proceeds.................................We will receive approximately
                                                $    million  in net proceeds
                                                in this offering.  We intend
                                                to use the proceeds:

                                                o for working capital and other
                                                  general corporate purposes;

                                                o to accelerate new store and
                                                  pharmacy openings; and

                                                o to repay long-term debt and to
                                                  reduce debt under our
                                                  revolving line of credit.

Nasdaq National Market symbol..........................................FRED


(1)The  information  regarding  shares of  common  stock  outstanding  after the
   offering is based on the number of shares of common stock  outstanding  as of
   August 23, 2001 and  assumes  that the  underwriters  do not  exercise  their
   over-allotment option for 165,000 shares.






                SUMMARY CONSOLIDATED FINANCIAL AND OPERATING DATA

     The statement of operations  for the five years ended February 3, 2001 have
been  derived  from  the  audited  consolidated  financial  statements  included
elsewhere in this prospectus.  The balance sheet statement of operations data as
of and for the 26 weeks ended July 29, 2000 and August 4, 2001 have been derived
from our unaudited  consolidated financial statements which were prepared on the
same basis as our audited financial  statements and include, in our opinion, all
adjustments  necessary to present fairly the  information  presented for interim
periods.  Interim period results,  however,  are not  necessarily  indicative of
results  that  will be  obtained  for  the  full  year.  The  summary  financial
information below has been adjusted to reflect the 5-for-4 stock-split  effected
June 18, 2001.



                                                          For the Years Ended                         26 Weeks Ended
                                         ---------------------------------------------------------  -------------------
                                        February 1, January 31, January 30, January 29,  February 3, July 29,   August 4,
                                             1997       1998       1999(3)   2000        2001         2000        2001
                                             ----       ----       ----      ----        ----         ----        ----
                                                                                                     (unaudited)
                                             (in thousands, except per share amounts and selected operating data)
Statement of Operations Data:
                                                                                         
 Net sales                               $  418,297    492,236    600,902  $ 665,777    781,249    356,485    $ 417,637
 Cost of goods sold                         306,054    357,135    436,523    478,138    566,115    258,435      303,098
                                            -------    -------    -------    -------    -------    -------      -------
   Gross profit
                                            112,243    135,101    164,379    187,639    215,134     98,050      114,539
 Selling, general and administrative
expenses                                    102,175    119,590    149,668    168,696    189,414     89,198      103,538
 Restructuring and other charges              3,289          -          -          -          -          -            -
                                            -------    -------    -------    -------    -------    -------      -------
   Operating income
                                              6,779     15,511     14,711     18,943     25,720      8,852       11,001
 Interest expense, net                          271      (149)      1,106      2,504      3,226      1,436        1,336
                                            -------    -------    -------    -------    -------    -------      -------
   Income before taxes
                                              6,508     15,660     13,605     16,439     22,494      7,416        9,665
 Income taxes                                   702      5,873      4,775      5,737      7,645      2,417        3,392
                                            -------    -------    -------    -------    -------    -------      -------
   Net income                              $  5,806   $  9,787   $  8,830  $  10,702  $  14,849   $  4,999     $  6,273
                                           ========   ========   ========  =========  =========   ========     ========
Net Income per share
  Basic                                       $0.40      $0.67      $0.60      $0.72      $0.99      $0.34        $0.42
  Diluted                                     $0.40      $0.66      $0.58      $0.71      $0.98      $0.33        $0.41

Weighted average shares outstanding:
  Basic                                      14,542     14,587     14,748     14,784     14,921     14,860       15,056
  Diluted                                    14,571     14,828     15,098     15,090     15,246     15,194       15,485

Selected Operating Data: (1)
Stores open at beginning of period              206        213        261        283        293        293          321
Stores opened/acquired during period             13         49         29         20         32         18           25
Stores closed during period                     (6)        (1)        (7)       (10)        (4)        (2)            0
                                            -------    -------    -------    -------    -------    -------      -------

Stores open at end of period                    213        261        283        293        321        309          346

Number of stores with pharmacies at end         101        141        180        182        198        189          202
of period

 Average net sales per store             $2,051,000 $2,022,000 $2,036,000 $2,207,000 $2,440,000
 Average sales per square foot           $      149 $      159 $      171 $      174 $      189

Square feet of selling space at end of    2,828,000  3,362,000  3,680,000  3,966,000  4,346,000  4,171,000    4,761,000
period
Average square feet of selling space per     13,277     13,875     13,925     14,015     14,690     14,669       14,662
store

Comparable store sales increases              2.20%      8.30%      5.60%      5.20%       9.20%      9.70%        8.60%

                                                                                                As of August 4, 2001
                                                                                               ------------------------
                                                                                                 Actual   As Adjusted(2)
                                                                                               ------------------------
                                                                                                   (in thousands)
Balance Sheet Data:
Working capital                                                                                  $119,556   $
Total assets                                                                                      262,875
Total debt                                                                                         39,013
Shareholders' equity                                                                              167,019
------------------------------------------

(1)  Excludes  franchise stores.  There were 32, 31, 29, 26, 26 and 27 franchise
     stores at the end of each of fiscal 1996,  1997,  1998, 1999, 2000, and the
     26 weeks ended August 4, 2001, respectively.
(2)  As adjusted for this offering, less expenses and underwriting discount.
(3)  Results for fiscal 1998 include the effect of the 1998 adoption of LIFO for
     pharmacy inventories ($3,108,000).





                                  RISK FACTORS

     You should  carefully  consider the following  risks,  as well as the other
information  contained  in this  prospectus,  before  investing in shares of our
common stock. If any of the following  risks actually occur,  our business could
be harmed.  In that case,  the trading price of the common stock could  decline,
and you might lose all or part of your investment. You should refer to the other
information  set  forth  in  this  prospectus  and  our  consolidated  financial
statements and the related notes included elsewhere in this prospectus.

--------------------------------------------------------------------------------
We may not be able to successfully execute our expansion plan.
--------------------------------------------------------------------------------
     The growth of our net sales and earnings will depend in part on our ability
to expand our  operations  through the opening of new stores in existing and new
markets and to operate those stores profitably.  We have grown rapidly primarily
through opening new stores, some of which include a pharmacy. We may not be able
to open all of the stores  contemplated by our growth  strategy,  and new stores
that we open may not be  profitable.  A significant  growth area for us has been
our pharmacy business. In fiscal 2000, we added a net of 16 new pharmacies.  Our
primary  mechanism  for adding new  pharmacies  is through  the  acquisition  of
prescription  files from  independent  pharmacies.  The availability of pharmacy
file acquisition  candidates in our targeted  expansion areas may be limited and
will depend on a variety of factors.

     Our operating  complexity and management  responsibilities  have increased,
and will  continue to increase,  as we grow.  Our growth also  requires  that we
continue  to expand and  improve  our  operating  and  financial  systems and to
expand,  train and manage our employee  base.  Also,  expansion  into new market
areas may prove to be difficult and costly. In addition,  as we continue to open
or acquire new stores, we may be unable to hire a sufficient number of qualified
store  personnel or  successfully  integrate the stores into our  business.  Our
expansion prospects also depend on a number of other factors,  many of which are
out of our control, including, among other things:

          o    general and local economic conditions;

          o    acceptance of the Fred's concept in particular markets;

          o    competition;

          o    consumer preferences;

          o    financing and working capital requirements;

          o    our ability to provide adequate distribution capabilities as well
               as the costs  and risks  associated  with the  potential  need to
               construct additional distribution facilities to support growth;

          o    our ability to negotiate store leases on favorable terms;

          o    our ability to improve costs and timing  associated  with opening
               new locations; and

          o    availability  of  quantities  of close out or  special  situation
               products.

     Failure to realize these growth plans could be  detrimental to our goals of
increasing  market share and increasing  same store revenues.  Additionally,  we
cannot  assure you that our newly opened  stores will not  adversely  affect the
revenues and profitability of our existing stores.

     We depend on key personnel and may not be able to retain these employees or
recruit additional qualified personnel, which would harm our business.

     Our  success  depends  to a large  extent on the  continued  service of our
executive  management  team.  Departures by our executive  officers could have a
negative  impact  on our  business,  as we may  not be  able  to  find  suitable
management  personnel to replace  departing  executives on a timely basis. We do
not maintain key-man life insurance on any of our executive officers.

     In addition,  as our business  expands,  we believe that our future success
will  depend  greatly on our  continued  ability to  attract  and retain  highly
skilled and qualified personnel. Recently, competition for qualified pharmacists
and  other  pharmacy  professionals  has been  especially  strong.  Although  we
generally  have been able to meet our  staffing  requirements  in the past,  our
inability  to do so in the future at costs that are  favorable to us, or at all,
could impair our ability to increase revenue, and our customers could experience
lower levels of customer care.

--------------------------------------------------------------------------------
We may not be able to achieve comparable store sales gains in the future.
--------------------------------------------------------------------------------
     A variety of factors affect our comparable store sales results, including:

          o    economic conditions;

          o    the retail sales environment;

          o    the availability and cost of credit from vendors;

          o    the results of our merchandising strategies;

          o    the success of our marketing and promotional programs; and

          o    our ability to otherwise execute our business strategy.

     There can be no  assurance  that we will  continue  to  achieve  comparable
stores sales gains.  Our comparable store sales results could cause the price of
our common stock to fluctuate substantially.

--------------------------------------------------------------------------------
We face significant competition in our markets.
--------------------------------------------------------------------------------
     We  operate  in highly  competitive  markets.  In our  markets,  we compete
against national,  regional and local discount or dollar store retailers,  chain
drug stores,  supermarkets,  combination  food and drugstores,  discount general
merchandise  stores,  mass  merchandisers,   independent  drugstores  and  local
merchants.  In  addition,  other  chain  stores may enter our markets and become
significant  competitors  in the future.  Many of our  competitors  have greater
financial resources than we do. Economic pressures on or bankruptcies of vendors
or competitors  could result in increased  pricing  pressures.  This competition
could adversely affect our results of operations and financial  condition in the
future.  In addition  to  competition  from the  discount  retail and  drugstore
chains,  our pharmacy business also competes with hospitals,  health maintenance
organizations,  mail order and internet-based  prescription drug providers.  Our
stores compete,  among other things, on the basis of convenience of location and
store layout, product mix, selection, customer convenience and price.

--------------------------------------------------------------------------------
We require a  significant  amount of cash flow from  operations  and third party
financing to expand our business in accordance  with our growth  strategy and to
fund our other liquidity needs.
--------------------------------------------------------------------------------
     We cannot assure you that we will be able to generate  sufficient cash flow
from  operations  or that future  borrowings  will be  available to us under our
existing  credit  agreement  in an  amount  adequate  to grow  our  business  as
currently  planned and to fund our other liquidity needs. We currently expect to
spend  approximately  $14  million  in  fiscal  2001  on  capital  expenditures,
primarily for new and  replacement  stores,  and, in addition,  we plan to spend
approximately  $1.5 million in fiscal 2001 for lease and pharmacy customers file
acquisition  costs. We also require working capital to support inventory for our
existing stores. Failure to generate or raise sufficient funds may require us to
modify,  delay or abandon some of our future growth or expenditure  plans. Also,
our results would be adversely  affected if interest rates increase from present
levels.

--------------------------------------------------------------------------------
We would be materially and adversely affected if our distribution center is shut
down.
--------------------------------------------------------------------------------
     We operate an approximately  850,000 square foot  centralized  distribution
center in Memphis,  Tennessee.  Approximately 60% of the merchandise received by
our stores in fiscal 2000 was shipped through the distribution  center, with the
remainder (primarily pharmaceuticals,  certain snack food items, greeting cards,
beverages  and  tobacco  products)  being  shipped  directly  to the  stores  by
suppliers.  If our  distribution  center is shut down for any  reason,  we could
incur  significantly   higher  costs  and  longer  lead  times  associated  with
distributing  our  products  to our  stores  during  the time it takes for us to
reopen or replace the center.  We maintain  business  interruption  insurance to
protect us from the costs relating to matters such as a shutdown,  but we cannot
assure you that our insurance will be sufficient, or that the insurance proceeds
will be timely paid to us, in the event of a shutdown.

--------------------------------------------------------------------------------
Our operations are subject to trends in the healthcare industry.
--------------------------------------------------------------------------------
     Pharmacy sales represent a significant and growing  percentage of our total
sales.  Pharmacy sales  accounted for 32.7% of our net sales for fiscal 2000 and
35.5% of our net  sales  for the first 26 weeks of  fiscal  2001.  Revenues  are
affected  by changes  within  the health  care  industry,  including  changes in
programs  providing  for  reimbursement  of the  cost of  prescription  drugs by
third-party  payors,  such as government  and private  sources,  and  regulatory
changes relating to the approval process for prescription drugs.  Pharmacy sales
generally have not only lower margins than general  merchandise  sales,  but are
also subject to  increasing  margin  pressure,  as managed  care  organizations,
insurance companies,  employers and other third-party payors, which collectively
we call third-party plans, become more prevalent in our market area and as these
plans  continue  to  seek  cost  containment.   A  growing   percentage  of  our
prescription  drug volume has been  accounted  for by sales to customers who are
covered by third-party  payment  programs.  Pharmacy sales to persons covered by
third-party  plans accounted for 83% of our total pharmacy sales for fiscal 2000
and 84% of our total  pharmacy  sales  for the  first 26 weeks of  fiscal  2001.
Although   contracts  with  third-party   payors  may  increase  the  volume  of
prescription sales and gross profits,  third-party payors typically reimburse us
at lower rates than those on non third-party prescriptions.  Accordingly,  there
has been  downward  pressure on gross  profit  margins on sales of  prescription
drugs which is expected to continue in the future.  Also, any substantial delays
in  reimbursement,  significant  reduction  in  coverage  or payment  rates from
third-party plans can have a material adverse effect on our business.

     Healthcare  reform  initiatives of federal and state  governments  may also
affect our revenues from prescription drug sales. These initiatives (at both the
federal and state levels) include:

          o    changes in programs  providing for  reimbursement for the cost of
               prescription drugs by third-party plans;

          o    proposals designed to significantly  reduce spending on Medicare,
               Medicaid and other government programs; and

          o    regulatory   changes   relating  to  the  approval   process  for
               prescription drugs.

     These  initiatives  could  lead  to the  enactment  of  federal  and  state
regulations  that  could  adversely  impact  our  prescription  drug  sales and,
accordingly,  our results of operations.  Various proposals  relating to federal
prescription  drug  payment   legislation  or  regulation  are  currently  being
considered  which  would  likely  have the  effect of  lowering  the  payment or
reimbursement  received by pharmacies  from purchases made by persons covered by
the program.

--------------------------------------------------------------------------------
Our  operations  are  subject to  federal  and state  laws and  regulations  and
potential liabilities, which could adversely impact our business if changed.
--------------------------------------------------------------------------------
     Our  business  is subject to various  federal  and state  regulations.  For
example,  we are subject to federal,  state and local licensing and registration
regulations relating to, among other things, our pharmacy operations. Violations
of any of  these  regulations  could  result  in  various  penalties,  including
suspension or revocation of our licenses or  registrations or monetary fines. We
are also subject to federal and state laws that require our pharmacists to offer
counseling,  without  additional  charge,  to their customers about  medication,
dosage,  delivery  systems,  common  side  effects  and  other  information  the
pharmacists  deem  significant.  Our  pharmacists  also  may have a duty to warn
customers regarding any potential negative effects of a prescription drug if the
warning could reduce or negate these  effects.  Additionally,  we are subject to
federal Drug Enforcement  Agency and state regulations  relating to our pharmacy
operations,   including   purchasing,   storing  and  dispensing  of  controlled
substances.  We are also  subject to various  laws and  regulations  relating to
food,  over the counter  medications  and other  products sold by us,  including
products sold by us on a private  label basis.  Failure to comply with such laws
or  regulations  or sales of products  that are defective or result in injury to
people or property could adversely  affect our business or  profitability.  Laws
governing our employee relations, including minimum wage requirements,  overtime
and  working  conditions  also  impact our  business.  Increases  in the federal
minimum  wage  rate,  employee  benefit  costs or other  costs  associated  with
employees  could  significantly  increase  our cost of  operations,  which could
adversely affect our level of profitability.

--------------------------------------------------------------------------------
We depend on our major suppliers for merchandise.
--------------------------------------------------------------------------------
     Our business is dependent upon our ability to purchase brand name and other
merchandise  at  competitive  prices.  A loss of one or more  key  suppliers  in
certain product categories could have a material adverse effect on our business.
Although our relations with key suppliers are currently satisfactory and we have
adequate  sources of brand name and other  merchandise  at  competitive  prices,
there can be no assurance  that we will be able to acquire such  merchandise  at
comparable prices or on comparable terms in the future.

     Also, we currently  operate  under a purchase and supply  contract with one
supplier  as  our  primary  wholesaler  to  provide  substantially  all  of  our
prescription  drugs.  During  fiscal  2000,   approximately  95%  of  our  total
prescription   drug  purchases  were  made  from  this  primary   pharmaceutical
wholesaler.   Although   there   are   alternative   wholesalers   that   supply
pharmaceutical  products,  any  unplanned  loss of this  supplier  could  have a
short-term  gross margin impact on our business until an alternative  wholesaler
arrangement could be implemented.

--------------------------------------------------------------------------------
An increase in the cost or a disruption  in the flow of our  imported  goods may
decrease our sales and profits.
--------------------------------------------------------------------------------
     We rely on  imported  goods  to sell in our  stores.  Merchandise  imported
directly from overseas  manufacturers  and agents  accounts for a portion of our
total  purchases.  In  addition,  we believe  that a small  portion of our goods
purchased  from  domestic  vendors  is  imported.  East Asia is the  source of a
substantial majority of our imports. Imported goods are generally less expensive
than  domestic  goods  and  contribute  significantly  to our  favorable  profit
margins. A disruption in the flow of our imported  merchandise or an increase in
the cost of those goods may decrease our sales and profits.

     If  imported  merchandise  becomes  more  expensive  or  unavailable,   the
transition  to  alternative  sources may not occur in time to meet our  demands.
Products  from  alternative  sources  may  also be of  lesser  quality  and more
expensive  than those we  currently  import.  Risks  associated  with our use of
imported  goods  include  disruptions  in the flow of imported  goods because of
factors such as raw material  shortages,  work stoppages,  strikes and political
unrest; problems with oceanic shipping,  including shipping container shortages;
economic  crises  and  international  disputes;  and  increases  in the  cost of
purchasing or shipping foreign merchandise  resulting from failure of the United
States to maintain normal trade relations with source countries;  import duties,
import quotas and other trade sanctions; and increases in shipping rates imposed
by the trans-Pacific shipping cartel.

--------------------------------------------------------------------------------
Shares eligible for public sale after this offering could  adversely  affect our
stock price.
--------------------------------------------------------------------------------
     As of August 23,  2001,  we had  15,244,986  shares of Class A Common Stock
outstanding.  All of the shares of common  stock being sold in this  offering by
this  prospectus  will  be  freely  tradeable  without  restriction  or  further
registration under the Securities Act of 1933, as amended, unless held by one of
our  "affiliates,"  as that term is defined under Rule 144 under the  Securities
Act,  and those  shares  will be subject to the resale  limitations  of Rule 144
while  those  shares are held by one of our  affiliates.  We cannot  predict the
effect,  if any, that market sales of shares of common stock or the availability
of shares of common  stock for sale will have on the market  price of our common
stock from time to time. The sale of a substantial  number of shares held by the
existing  shareholders,  whether  pursuant to a  subsequent  public  offering or
otherwise,  or the  perception  that these sales could  occur,  could  adversely
affect the  market  price of our common  stock and could  materially  impair our
future ability to raise capital through an offering of equity securities.

--------------------------------------------------------------------------------
Our stock price may be volatile and could decline substantially.
--------------------------------------------------------------------------------
     The stock  market has,  from time to time,  experienced  extreme  price and
volume  fluctuations.  Many  factors  may cause the market  price for our common
stock to decline following this offering, including:

          o    our  operating  results  failing  to  meet  the  expectations  of
               securities analysts or investors in any quarter;

          o    downward revisions in securities analysts' estimates;

          o    material announcements by us or our competitors; and

          o    the other risk factors recited in this prospectus.

     In the past, companies that have experienced volatility in the market price
of their stock have been the subject of securities class action  litigation.  If
we become  involved in a securities  class action  litigation in the future,  it
could result in  substantial  costs and  diversion of  management  attention and
resources, thus harming our business.

--------------------------------------------------------------------------------
Our quarterly  operating  results will  fluctuate due to  seasonality  and other
factors,  and variation in quarterly results could cause the price of our common
stock to decline.
--------------------------------------------------------------------------------
     Our  business  is  seasonal.  Historically,  the  highest  volume of sales,
working  capital  requirements  and net income  occurs  during the fourth fiscal
quarter and the lowest volume occurs during the second fiscal quarter. We expect
to continue to experience  fluctuations in our net sales and net income due to a
variety of factors.  A shortfall in results for the fourth quarter of any fiscal
year could have a material  adverse  effect on our annual results of operations.
Our quarterly results of operations also may fluctuate significantly as a result
of a variety of factors including:

          o    the timing of new store openings;

          o    net sales contributed by new stores;

          o    increases or decreases in comparable store sales;

          o    timing of certain holidays;

          o    changes  in  our  merchandise,  general  economic,  industry  and
               weather conditions that affect consumer spending; and

          o    actions of our competitors.

--------------------------------------------------------------------------------
Purchasers of our common stock in this offering  will  experience  immediate and
substantial dilution.
--------------------------------------------------------------------------------
     The price per share of our common stock in this  offering is  substantially
higher  than the net  tangible  book value per share of our  outstanding  common
stock  immediately  after this  offering.  The net tangible book value per share
represents  the amount of our total tangible  assets less our total  liabilities
divided by the total number of shares of common stock  outstanding prior to this
offering. Accordingly,  purchasers of common stock will experience immediate and
substantial  net tangible book value dilution of  approximately  $ per share, or
approximately % of the offering price of $ per share.

--------------------------------------------------------------------------------
Provisions in our shareholder rights plan might deter acquisition bids for us.
--------------------------------------------------------------------------------
     On October 12,  1998,  we adopted a  Shareholders  Rights  Plan  granting a
dividend of one preferred share purchase right (a "Right") for each common share
outstanding.  Each Right  represents  the right to purchase  one-hundredth  of a
share  of  preferred  stock  at a  preset  price  to be  exercised  when any one
individual, firm, corporation or other entity acquires 15% or more of the common
stock then outstanding.  The Rights would dilute the interests of an acquirer at
the time of exercise.  The purpose of the  Shareholders  Rights Plan is to cause
prospective  acquirers to approach our Board of Directors  before  attempting to
obtain control of Fred's. The potential for dilution as a result of the exercise
of Rights may deter otherwise interested parties from making acquisition bids.

           CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING INFORMATION

     Statements,  other than those based on  historical  facts that we expect or
anticipate  may occur in the future  are  forward-looking  statements  which are
based  upon a  number  of  assumptions  concerning  future  conditions  that may
ultimately  prove to be  inaccurate.  Actual  events and results may  materially
differ from anticipated  results  described in such  statements.  Our ability to
achieve such results is subject to certain risks and uncertainties, including:

          o    economic and weather  conditions  which affect buying patterns of
               our customers;

          o    changes in consumer spending and our ability to anticipate buying
               patterns and implement appropriate inventory strategies;

          o    continued availability of capital and financing;

          o    competitive factors;

          o    changes in reimbursement practices for pharmaceuticals;

          o    governmental regulation; and

          o    other factors affecting business beyond our control.

Consequently,  all of the  forward-looking  statements  are  qualified  by these
cautionary  statements  and  there  can be no  assurance  that  the  results  or
developments  anticipated  by us will be  realized  or that  they  will have the
expected effects on our business or operations.  Actual results,  performance or
achievements   can  differ   materially   from   results   suggested   by  these
forward-looking  statements  because  of a variety of  factors  including  those
described in the section of this prospectus entitled "Risk Factors" beginning on
page 8 in addition to those  described  above.  We  undertake no  obligation  to
update any forward-looking  statement to reflect events or circumstances arising
after the date on which it was made.






                                 USE OF PROCEEDS

     Proceeds  are  estimated  to be $ , assuming a price to the public of $ per
share, after deducting the underwriting discount and estimated offering expenses
payable by us. We will not receive any  proceeds  from the sale of shares by the
selling shareholders.

     We will use the proceeds from the sale of common stock for working  capital
and general corporate  purposes,  including continued store and pharmacy growth.
Until the funds are needed for such purposes, we plan to use the proceeds of the
offering  to repay  our  long-term  indebtedness  and to  reduce  the  amount of
indebtedness under our revolving line of credit;  however,  we are not committed
to do so, and we may  instead  use the  proceeds  for  general  working  capital
purposes.  We intend to maintain the  availability  of funds under our revolving
line of credit. We will retire unsecured term loans having balances at August 4,
2001 of $1.0 million (bearing  interest at 6.15% and maturing on April 15, 2003)
and $8.0 million (bearing interest at 6.82% and maturing on November 1, 2005).

                                 DIVIDEND POLICY

     We have declared  quarterly  dividends without  interruption since February
1993. However,  we are not obligated to declare dividends,  and we do so only at
the  discretion  of our  Board of  Directors  after  consideration  of  multiple
factors,  including the  availability of funds and our other needs for funds. As
adjusted for all stock splits,  including  the stock split  effected on June 18,
2001,  we have  declared  and paid  quarterly  dividends  of $.04 per share each
quarter since February 1993.

                           PRICE RANGE OF COMMON STOCK

     The Common  Stock  trades on the Nasdaq  National  Market  under the symbol
"FRED". The table below sets forth the high and low stock prices for each fiscal
quarter since the first quarter of fiscal 1999 (adjusted for stock splits).

                                                             High         Low
                                                          ---------    ---------
Fiscal 1999
First Quarter...................................            $12.00       $ 7.80
Second Quarter..................................            $14.10       $ 8.25
Third Quarter...................................            $14.40       $ 8.55
Fourth Quarter..................................            $14.10       $ 9.20

Fiscal 2000
First Quarter...................................            $12.90       $11.20
Second Quarter..................................            $17.00       $10.80
Third Quarter...................................            $20.30       $14.40
Fourth Quarter..................................            $19.10       $13.60

Fiscal 2001
First Quarter...................................            $21.00       $15.60
Second Quarter..................................            $26.75       $19.36
Third Quarter (through August 23, 2001)..........           $30.30       $23.55


                                 CAPITALIZATION

     The following table sets forth our  capitalization as of August 4, 2001, on
an actual  basis and on an as  adjusted  basis to reflect  the  issuance  of the
1,500,000  shares  of  common  stock  to be sold by us in this  offering  (after
deducting  underwriting  discounts and estimated offering expenses).  You should
read this table in conjunction  with our consolidated  financial  statements and
related notes  contained in our Quarterly  Report on Form 10-Q for the quarterly
period ended August 4, 2001, and with our consolidated  financial statements and
related  notes  contained in our Annual  Report on Form 10-K for the fiscal year
ended February 3, 2001,  both of which are  incorporated  in this  prospectus by
reference,  and our  audited and  unaudited  consolidated  financial  statements
included in this prospectus beginning on page F-2. Also, see the section of this
prospectus entitled "Selected Historical Financial and Operating Data" beginning
on page 16.


                                                                                         As of August 4, 2001
                                                                                         --------------------
                                                                                    Actual              As Adjusted(1)
                                                                                    ------              --------------
                                                                                      (unaudited; in thousands)
Short-term debt:
                                                                                                  
         Current portion of long-term debt                                    $       2,228             $
         Current installments of capital leases                               $         627             $
Long-term debt, excluding current portion                                     $      34,627             $
Capital lease obligations, excluding current installments                             1,531
                                                                              -------------             -------------
         Total Debt                                                           $      39,013             $
Shareholders' equity
         Preferred stock, no par value, 10,000,000 shares
            authorized; none issued or outstanding (actual or as
            adjusted)                                                                    --
         Class A Common Stock, no par value, 30,000,000 shares
            authorized; 15,229,044 shares issued and outstanding
            (actual); 16,729,044 shares issued and outstanding (as
            adjusted)(2)                                                             70,767
         Class B Common Stock, no par value, 11,500,000 shares
            authorized; no shares issued and outstanding; (actual
            or as adjusted)                                                              --
         Retained earnings                                                           96,395
         Deferred Compensation on Restricted Stock Incentive Plan
                                                                                       (143)
                                                                              -------------             -------------
            Total shareholders' equity                                        $     167,019             $
                                                                              -------------             -------------
                  Total capitalization                                        $     206,032             $
--------------

(1)  As adjusted to reflect the receipt of the  estimated  net  proceeds of this
     offering of $ million.

(2)  On an actual basis,  excludes 655,677 shares subject to outstanding options
     with a weighted average exercise price of $11.30 per share;  354,401 shares
     are available  for future grants under our Incentive  Stock Option Plan. On
     an as adjusted basis, excludes shares subject to outstanding options with a
     weighted  average  exercise price of $ per share;  shares are available for
     future grants under our Incentive Stock Option Plan.






                      SELECTED FINANCIAL AND OPERATING DATA

     The statement of operations and balance sheet data for the five years ended
February  3, 2001 have been  derived  from the  audited  consolidated  financial
statements included elsewhere in this prospectus.  The data as of and for the 26
weeks  ended  July 29,  2000 and  August  4, 2001  have  been  derived  from our
unaudited  consolidated  financial  statements  which were  prepared on the same
basis as our audited  financial  statements  and include,  in our  opinion,  all
adjustments  necessary to present fairly the  information  presented for interim
periods.  However,  interim  period  results are not  necessarily  indicative of
results  that  will be  obtained  for the  full  year.  The  selected  financial
information below has been adjusted to reflect the 5-for-4 stock-split  effected
June 18, 2001.




                                                          For the Years Ended                          26 Weeks Ended
                                         ----------------------------------------------------------  ------------------
                                        February 1, January 31, January 30, January 29,  February 3, July 29,   August 4,
                                             1997       1998(3)    1999      2000        2001         2000        2001
                                             ----       ----       ----      ----        ----         ----        ----
                                                                                                     (unaudited)
                                             (in thousands, except per share amounts and selected operating data)
Statement of Operations Data:
                                                                                         
 Net sales                               $  418,297    492,236    600,902  $ 665,777    781,249    356,485    $ 417,637
 Cost of goods sold                         306,054    357,135    436,523    478,138    566,115    258,435      303,098
                                            -------    -------    -------    -------    -------    -------      -------
   Gross profit
                                            112,243    135,101    164,379    187,639    215,134     98,050      114,539
 Selling, general and administrative
expenses                                    102,175    119,590    149,668    168,696    189,414     89,198      103,538
 Restructuring and other charges              3,289          -          -          -          -          -            -
                                            -------    -------    -------    -------    -------    -------      -------
   Operating income
                                              6,779     15,511     14,711     18,943     25,720      8,852       11,001
 Interest expense, net                          271      (149)      1,106      2,504      3,226      1,436        1,336
                                            -------    -------    -------    -------    -------    -------      -------
   Income before taxes
                                              6,508     15,660     13,605     16,439     22,494      7,416        9,665
 Income taxes                                   702      5,873      4,775      5,737      7,645      2,417        3,392
                                            -------    -------    -------    -------    -------    -------      -------
   Net income                              $  5,806   $  9,787   $  8,830  $  10,702  $  14,849   $  4,999     $  6,273
                                           ========   ========   ========  =========  =========   ========     ========
Net Income per share
  Basic                                       $0.40      $0.67      $0.60      $0.72      $0.99      $0.34        $0.42
  Diluted                                     $0.40      $0.66      $0.58      $0.71      $0.98      $0.33        $0.41

Weighted average shares outstanding:
  Basic                                      14,542     14,587     14,748     14,784     14,921     14,860       15,056
  Diluted                                    14,571     14,828     15,098     15,090     15,246     15,194       15,485

Selected Operating Data: (1)
Stores open at beginning of period              206        213        261        283        293        293          321
Stores opened/acquired during period             13         49         29         20         32         18           25
Stores closed during period                     (6)        (1)        (7)       (10)        (4)        (2)            0
                                            -------    -------    -------    -------    -------    -------      -------

Stores open at end of period                    213        261        283        293        321        309          346

Number of stores with pharmacies at end         101        141        180        182        198        189          202
of period

 Average net sales per store             $2,051,000 $2,022,000 $2,036,000 $2,207,000 $2,440,000
 Average sales per square foot           $      149 $      159 $      171 $      174 $      189

Square feet of selling space at end of    2,828,000  3,362,000  3,680,000  3,966,000  4,346,000  4,171,000    4,761,000
period
Average square feet of selling space per     13,277     13,875     13,925     14,015     14,690     14,669       14,662
store

Comparable store sales increases              2.20%      8.30%      5.60%      5.20%       9.20%      9.70%        8.60%

                                                                                                As of August 4, 2001
                                                                                               ------------------------
                                                                                                 Actual   As Adjusted(2)
                                                                                               ------------------------
                                                                                                   (in thousands)
Balance Sheet Data:
Working capital                                                                                  $119,556   $
Total assets                                                                                      262,875
Total debt                                                                                         39,013
Shareholders' equity                                                                              167,019
------------------------------------------

(1)  Excludes  franchise stores.  There were 32, 31, 29, 26, 26 and 27 franchise
     stores at the end of each of fiscal 1996,  1997,  1998, 1999, 2000, and the
     26 weeks ended August 4, 2001, respectively.
(2)  As adjusted for this offering, less expenses and underwriting discount.
(3)  Results for fiscal 1998 include the effect of the 1998 adoption of LIFO for
     pharmacy inventories ($3,108,000).





                MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                       CONDITION AND RESULTS OF OPERATIONS

     The following discussion of our financial condition,  results of operations
and  liquidity  and capital  resources  should be read in  conjunction  with our
consolidated financial statements, related notes and other financial information
included elsewhere in this prospectus.

     Fred's,  Inc., founded in 1947,  operates 373 discount general  merchandise
stores, including 27 franchised Fred's stores, in eleven states primarily in the
southeastern United States. 202 of our stores have full service pharmacies.  Our
stores offer the convenience of a small-format  discount retailer or drug store,
but typically offer a broader selection of merchandise.

     We market goods and services through our owned and franchised  stores.  Net
sales includes sales of  merchandise  from Company owned stores,  net of returns
and exclusive of sales taxes.  Sales to franchised  stores are recorded when the
merchandise is shipped from our warehouse. Revenues resulting from layaway sales
are recorded upon delivery of the merchandise to the customer. We calculate same
store sales  based on the change in sales of only those  stores open during both
full periods being compared.

     Cost of goods  sold  consists  primarily  of  product  costs,  which may be
affected  by  variations  in our  product  mix,  price  changes in  response  to
competitive factors and fluctuations in merchandise costs,  inventory shrinkages
and vendor  programs.  Operating,  selling general and  administrative  expenses
consist primarily of store payroll, store occupancy, advertising expenses, other
store expenses and general and administrative  expenses,  including salaries and
related  benefits  of  corporate  employees,   administrative  office  occupancy
expenses, data processing, professional expenses and other related expenses.

        Results Of Operations

     The  following  table  sets  forth  certain  of our  summary  statement  of
operations  data as a  percentage  of net  sales  for the  fiscal  years and the
periods indicated:



                                                For the Years Ended                        26 Weeks Ended
                                   ---------------------------------------------- ---------------------------------
                                    January 30,     January 29,     February 3,      July 29,         August 4,
                                     1999(1)            2000             2001           2000            2001
                                   -------------- ----------------- ------------- ---------------- ----------------
                                                                                        
Net Sales                             100.0%           100.0%        100.0%           100.0%           100.0%
Cost of Goods Sold                    72.6              71.8          72.5             72.5             72.6
                                   -------------- ----------------- ------------- ---------------- ----------------
Gross Profit                          27.4              28.2          27.5             27.5             27.4
Selling, general and
   administrative expenses            24.9              25.3          24.2             25.0             24.8
                                   -------------- ----------------- ------------- ---------------- ----------------
Operating Income                       2.5               2.9           3.3              2.5              2.6
Interest expense, net                   .2                .4            .4              0.4               .3
                                   -------------- ----------------- ------------- ---------------- ----------------
Income before taxes                    2.3               2.5           2.9              2.1              2.3
Income taxes                            .8                .9           1.0               .7               .8
                                   -------------- ----------------- ------------- ---------------- ----------------
Net Income                              1.5%             1.6%          1.9%             1.4%             1.5%
                                   ============== ================= ============= ================ ================

(1)  Results for fiscal 1998 include the effect of the 1998 adoption of LIFO for
     pharmacy inventories ($3,108,000).

26 Weeks Ended August 4, 2001 Compared to 26 Weeks Ended July 29, 2000

        Sales

     Net sales  increased to $417.6 million in the 26 weeks ended August 4, 2001
from $356.5  million in the 26 weeks ended July 29,  2000,  an increase of $61.1
million or 17.2%.  The  increase  was  attributable  to  comparable  store sales
increases  of 8.6%  ($28.4  million)  and sales by stores  not yet  included  as
comparable stores ($33.1 million),  including the contribution of 25 new stores,
five upgraded stores and six new pharmacies.  Sales to franchisees decreased $.4
million  in 2001.  The  sales mix for the  period  was  49.2%  Hardlines,  35.5%
Pharmacy,  11.7%  Softlines,  and  3.6%  Franchise.  This  compares  with  50.0%
Hardlines,  33.0%  Pharmacy,  12.4%  Softlines,  and 4.6% Franchise for the same
period last year.


        Gross Margin

     Gross profit  decreased to 27.4% of sales in the 2001 period  compared with
27.5% of sales in the prior-year  period.  Gross profit  margins  decreased as a
result of  greater  pricing  pressure  on  pharmacy  department  sales.  General
merchandise  gross margins have improved by approximately  100 basis points over
the last year period.

        Selling, General and Administrative Expenses

         Selling,  general  and  administrative  expenses  increased  to  $103.5
million in the 2001 period from $89.2 million in 2000. As a percentage of sales,
selling and  administrative  expenses  decreased  to 24.8% of sales  compared to
25.0% of sales last year.  Selling,  general  and  administrative  expenses as a
percent of sales decreased primarily due to improved productivity and controlled
labor cost throughout our organization.

        Operating Income

     Operating income increased 31.1% to $11.0 million or 2.6% of sales compared
with $8.9 million or 2.5% of sales in the first 26 weeks of fiscal 2000.

        Interest Expense, Net

     Interest expense decreased to $1.3 million in 2001 from $1.4 million in the
2000 period, reflecting lower average revolver borrowings than last year as well
as lower interest rates.

        Income Tax

     Income tax expense was $3.4 million in the 26 weeks of fiscal 2001 compared
with $2.4 million for the same period last year.  The effective tax rate for the
period increased to 35.1% from 32.6% during the same period last year.

        Net Income

     Net income for the 26 weeks of fiscal 2001 increased  25.5% to $6.3 million
or $.41 per diluted  share versus net income of $5.0 million or $.33 per diluted
share in the same period last year.

Fiscal 2000 Compared to Fiscal 1999

        Sales

     Net sales increased 17.3% ($115 million) in fiscal 2000.  Approximately $57
million of the increase was  attributable  to the addition of 31 new or upgraded
stores,  and 16  pharmacies  during  fiscal 2000,  together with the sales of 20
store  locations and two pharmacies  that were opened or upgraded  during fiscal
1999 and  contributed  a full year of sales in fiscal 2000.  During fiscal 2000,
Fred's  also  closed  four store  locations.  Comparable  store sales based on a
53-week comparison, consisting of sales from stores that have been open for more
than one year, increased 9.2% in 2000.

     Our general merchandise sales increased  approximately 15% over fiscal 1999
general  merchandise sales.  General merchandise sales growth benefited from the
above mentioned store  additions,  and solid  performances in categories such as
home  furnishings,  floor coverings,  bath, small appliances,  giftware,  ladies
intimate,  ladies  accessories,   men's  and  boy's  apparel,  ethnic  products,
beverages,  food and snacks, and tobacco. Lawn and garden sales decreased due to
reduced  emphasis of large lawn and garden  equipment that carried lower margins
and required additional labor outside the stores.

     Our  pharmacy  sales grew to 33% of total  sales in fiscal 2000 from 31% of
total sales in fiscal 1999.  The total sales in this  department,  including our
mail  order  operation,  increased  25%  over  fiscal  1999,  with  third  party
prescription  sales  representing  approximately  83% of total  pharmacy  sales,
compared with 77% of total  pharmacy  sales in fiscal 1999.  Our pharmacy  sales
growth  continued to benefit from an ongoing program of purchasing  prescription
files from  independent  pharmacies,  the  addition of pharmacy  departments  in
existing store locations, and inflation caused by drug manufacturer increases.

     Sales to our 26 franchised locations increased  approximately $1 million in
fiscal 2000 and  represented 4% of our total sales,  as compared to 5% in fiscal
1999.  It is  anticipated  that this  category  of  business  will  decline as a
percentage  of our total  sales since we have not added and do not intend to add
any additional franchisees.

        Gross Margin

     Gross profit as a percentage  of sales was 27.5% in fiscal 2000 compared to
28.2% in fiscal 1999.  The decrease in gross margin is primarily  attributed  to
the  changes  in sales  mix and  promotional  activities  to  increase  customer
traffic.

        Selling, General and Administrative Expenses

     Selling,  general and  administrative  expenses  were 24.2% of net sales in
fiscal 2000 compared with 25.3% of net sales in fiscal 1999. Labor expenses as a
percentage  of sales  improved in the stores and  pharmacies  as a result of the
strong sales coupled with store productivity  initiatives.  Advertising  expense
improved as a percentage of sales by reducing the cost of advertising  circulars
while  maintaining  the same number of circulars  issued during the year.  Other
expenses such as store supplies and  distribution  center  equipment rental also
improved as a result of cost control efforts.

        Operating Income

     Operating  income  increased  approximately  $6.8 million or 35.8% to $25.7
million in fiscal 2000 from $18.9 million in fiscal 1999.  Operating income as a
percentage  of sales  increased to 3.3% in fiscal 2000 from 2.9% in fiscal 1999,
due to the above-mentioned reasons.

        Interest Expense, Net

     Interest  expense  for fiscal 2000  totaled  $3.2  million  compared to net
interest expense of $2.5 million in fiscal 1999.

     The  interest  expense for fiscal 2000  reflects  higher  average  revolver
borrowings for inventory  purchases,  caused by significantly  improved in-stock
positions  over fiscal 1999 and inventory  for the new stores opened  throughout
the year.  Higher  interest  rates during  fiscal 2000 were also a factor in the
higher expense.

        Income Taxes

     The effective  income tax rate decreased to 34.0% in fiscal 2000 from 34.9%
in fiscal 1999, due to changes made in our  organizational  structure during the
fourth  quarter of fiscal  1998 and the  implementation  of  federal  program to
generate  employment  related tax credits,  which resulted in a reduction in our
liability for taxes.

     At February 3, 2001, we had certain net operating loss carryforwards  which
were acquired in  reorganizations  and certain purchase  transactions  which are
available  to  reduce  income  taxes,   subject  to  usage  limitations.   These
carryforwards  total  approximately $43.8 million for state income tax purposes,
which expire during the period 2002 through 2022. If certain substantial changes
in our ownership should occur, there would be an annual limitation on the amount
of carryforwards which can be utilized.

        Net Income

     Net income for fiscal 2000 was $14.8 million (or $.98 per diluted share) or
approximately  39% higher than the $10.7  million  (or $.71 per  diluted  share)
reported in fiscal 1999.

Fiscal 1999 Compared to Fiscal 1998

        Sales

     Net sales increased 10.8% ($65 million) in fiscal 1999.  Approximately  $37
million of the increase was attributable to the addition of 20 new stores,  five
upgrades,  and two pharmacies during fiscal 1999,  together with the sales of 29
stores and 39  pharmacies  that were opened or upgraded  during  fiscal 1998 and
contributed a full year of sales in fiscal 1999. During fiscal 1999, Fred's also
closed 10 store  locations.  Comparable  store sales,  consisting  of sales from
stores  that have been  open for more  than one year,  increased  5.2% in fiscal
1999.

     Our general  merchandise sales increased  approximately 6% over fiscal 1998
general  merchandise sales.  General merchandise sales growth benefited from the
above mentioned  store  additions,  as solid  performances in categories such as
home furnishings, footwear, ladies accessories, plus size and girls apparel, and
trim-a-home  were  mostly  offset by  weaker  performances  in missy and  ladies
intimate  apparel,  hardware  and  several  of  the  companies  basic  hardlines
departments.

     Our  pharmacy  sales grew from 27% of total  sales in fiscal 1998 to 31% of
total sales in fiscal 1999, and continues to rank as the largest sales category.
The  total  sales  in this  department,  including  our  mail  order  operation,
increased 27% over fiscal 1998, with third party prescription sales representing
approximately  77% of total pharmacy sales,  compared with 71% of total pharmacy
sales in fiscal  1998.  Our pharmacy  sales growth  continued to benefit from an
ongoing program of purchasing  prescription  files from independent  pharmacies,
the addition of pharmacy  departments in existing store  locations and inflation
caused by drug manufacturer increases.

     Sales to Fred's 26 franchised locations decreased  approximately $3 million
in  fiscal  1999  and  represented  5%  of  Fred's  total  sales  compared  with
approximately  6% of  fiscal  1998  total  sales.  It is  anticipated  that this
category of business will continue to decline as a percentage of our total sales
since we have not added and do not intend to add any additional franchisees.

        Gross Margin

     Gross profit as a percentage  of sales was 28.2% in fiscal 1999 compared to
27.4% in fiscal 1998. Gross margin benefited from reduced levels of markdowns as
a percentage of sales,  higher initial purchase  margins  resulting from greater
volumes of import and opportunistic  purchases, a lesser percentage of franchise
sales, which carry  substantially lower margins than retail sales, and a reduced
level of inflation in pharmacy costs.

        Selling, General and Administrative Expenses

     Selling,  general and  administrative  expenses  were 25.3% of net sales in
fiscal 1999 compared with 24.9% of net sales in fiscal 1998. Higher rental costs
as a percentage  of sales due to a greater  percentage  of company  stores being
leased  and  slightly  higher  rent  costs  associated  with  our  build-to-suit
prototype store, an increase in repairs and maintenance  expense  resulting from
store  improvement   programs   implemented   during  fiscal  1999,  and  higher
depreciation  expense associated with capital  investments made over the past 12
to 18 months  contributed  to most of the higher  expense  ratio in fiscal 1999.
These  increases  were  partially  offset by the  elimination  of mailing  costs
associated with two major advertising circulars during fiscal 1999.

        Operating Income

     Operating  income  increased  approximately  $4.2 million or 28.8% to $18.9
million in fiscal 1999 from $14.7 million in fiscal 1998.  Operating income as a
percentage of sales,  increased to 2.9% in fiscal 1999 from 2.5% in fiscal 1998,
due to the above mentioned reasons.

        Interest Expense, Net

     Interest  expense  for fiscal 1999  totaled  $2.5  million  compared to net
interest  expense  of $1.1  million  in fiscal  1998  (interest  expense of $1.2
million less interest income of $.1 million).

     The  interest  expense for fiscal 1999  reflects  higher  average  revolver
borrowings for inventory  purchases,  caused by significantly  improved in-stock
positions over fiscal 1998 and duplicate  inventories in several  remerchandised
inventory  categories,  and the  accelerated  repayment  of  approximately  $7.5
million in accounts payable, originally due in February, as a result of a change
made in our  pharmacy  drug  wholesaler  in  December  of fiscal  1999.  We also
experienced  full year  interest  costs on term loan  borrowings  to finance the
distribution center modernization and acquisition of a new mainframe computer.

        Income Taxes

     The effective  income tax rate decreased to 34.9% in fiscal 1999 from 35.1%
in fiscal 1998,  due primarily to changes made in our  organizational  structure
during the fourth  quarter of fiscal 1998,  which resulted in a reduction in our
liability  for taxes.  At January 29, 2000,  we had certain net  operating  loss
carryforwards  which were  acquired  in  reorganizations  and  certain  purchase
transactions  and  are  available  to  educe  income  taxes,  subject  to  usage
limitations.  These  carryforwards  total  approximately $36.7 million for state
income tax  purposes,  which  expire  during the period 2001  through  2021.  If
certain  substantial changes in Fred's ownership should occur, there would be an
annual limitation on the amount of carryforwards which can be utilized.

        Net Income

     Net income for fiscal 1999 was $10.7 million (or $.71 per diluted share) or
approximately  21% higher  than the $8.8  million  (or $.58 per  diluted  share)
reported in fiscal 1998.

        Liquidity And Capital Resources

     On April 3,  2000,  we and a bank  entered  into a new  Revolving  Loan and
Credit Agreement (the "Agreement").  The Agreement provides us with an unsecured
revolving  line of credit  commitment of up to $40 million and bears interest at
the  lesser of 1.5%  below  prime  rate or a  LIBOR-based  rate.  Under the most
restrictive  covenants of the Agreement,  we are required to maintain  specified
shareholder's  equity and net income levels. We are required to pay a commitment
fee to the bank at a rate per annum equal to .18% on the  unutilized  portion of
the revolving line  commitment  over the term of the agreement.  The term of the
Agreement  extends  to April 3,  2003.  The  borrowings  outstanding  under this
agreement  totaled $27.9 million at August 4, 2001 and $30.4 million at July 29,
2000.

     On April 23, 1999, we and a bank entered into a Loan  Agreement  (the "1999
Loan Agreement"). The 1999 Loan Agreement provided us with a four-year unsecured
term loan of $2.25 million to finance the replacement of our mainframe  computer
system. The 1999 Loan Agreement bears interest of 6.15% per annum and matures on
April 15, 2003.  Borrowings  outstanding  under this 1999 Loan Agreement totaled
$1.0 million at August 4, 2001, and $1.6 million at July 29, 2000.

     On May 5, 1998, we and a bank entered into a Loan Agreement (the "1998 Loan
Agreement").  The 1998 Loan Agreement provided us with an unsecured term loan of
$12 million to finance the  modernization  and  automation  of our  distribution
center and corporate facilities. The 1998 Loan Agreement bears interest of 6.82%
per annum and  matures on November 1, 2005.  Borrowings  outstanding  under this
1998 Loan  Agreement  totaled $8.0 million at August 4, 2001 and $9.7 million at
July 29, 2000.

     Net cash flow provided by operating  activities totaled $5.5 million during
the 26 week period ended  August 4, 2001.  Cash was  primarily  used to increase
inventories by approximately  $10.6 million during the period. This increase was
primarily  attributable  to our adding 25 new stores,  upgrading five stores and
adding six new pharmacies during the period.  Accounts  receivable  decreased by
approximately  $3.5 million due to improved  collections.  Income taxes  payable
decreased by approximately $3.2 million as a result of estimated tax payments.

     Net cash flows used by investing  activities  totaled $10.1 million  during
the 26 week period  ended  August 4, 2001,  and was used  primarily  for capital
expenditures associated with our store and pharmacy expansion program.

     Net cash flows  provided by financing  activities  totaled $4.0 million and
included $5.3 million of borrowings under Fred's revolver for inventory needs.

     For the 26 week period ending August 4, 2001, capital  expenditures totaled
approximately  $9.2 million  compared  with  approximately  $8.2 million for the
first 26 weeks of the last fiscal  year.  During the first 26 weeks of 2001,  we
opened 25 stores,  upgraded five stores and added six new pharmacies.  We expect
to open  approximately 35 stores for the year. Our capital  expenditure plan for
fiscal 2001 is approximately  $14 million.  Capital  expenditures in fiscal 2000
totaled  $15.8  million  compared  with $14.0  million in fiscal  1999 and $21.3
million  in  fiscal  1998.  The  fiscal  2000  capital   expenditures   included
approximately  $12.2  million of  expenditures  associated  with upgraded or new
stores and pharmacies.  Approximately  $3.6 million in  expenditures  related to
technology  upgrades,  distribution  enter  equipment,  freight  equipment,  and
capital maintenance.

     We believe that  sufficient  capital  resources  are  available in both the
short term and long term through  currently  available  cash and cash  generated
from future  operations  and,  if  necessary,  the ability to obtain  additional
financing.

        Seasonality and Inflation

     Our  business  is subject to  seasonal  influences,  but we have  tended to
experience less seasonal fluctuation than many other retailers due to our mix of
everyday  basic  merchandise  and our pharmacy  business.  The fourth quarter is
typically the most profitable  quarter because it includes the Christmas selling
season,  even though it also  includes the month of January,  which is generally
the least  profitable  month of the year.  The impact of  inflation on labor and
occupancy costs also can significantly affect our operations.

        Recent Accounting Pronouncements

     In December  1999,  the  Securities  and Exchange  Commission  issued Staff
Accounting Bulletin No. 101 "Revenue  Recognition in Financial  Statements" (SAB
101). SAB 101 identifies various revenue  recognition  issues,  several of which
are common within the retail industry including treatment of revenue recognition
on  layaway  sales.  In the  fourth  quarter of 2000,  we  revised  our  revenue
recognition  for layaway sales to defer revenue  recognition  until all terms of
the sale have been satisfied and the customer takes delivery of the merchandise.
Under the prior method of accounting,  net sales were recognized at the time the
customer put the merchandise  into layaway.  The effects of this restated change
on previously  reported net sales,  gross profit,  net income and net income per
share (basic & diluted) was a decrease of $528,000,  $132,000, $87,000 and $.01,
respectively,  for the  first  quarter  ended  April 29,  2000;  a  decrease  of
$453,000, $111,000, $73,000 and $.00, respectively, for the second quarter ended
July 29, 2000. Annual financial results were not affected.

     In June 1999,  the FASB  issued  SFAS No. 137,  Accounting  for  Derivative
Instruments  and Hedging  Activities  - Deferral of the  effective  date of FASB
Statement No. 133, which deferred the effective date  provisions of SFAS No. 133
for us to the first  quarter of 2001.  We do not believe this new standard  will
have an impact on our financial statements since we currently have no derivative
instruments.

     In June 1998,  the  Financial  Accounting  Standards  Board  (FASB)  issued
Statement of Financial  Accounting  Standards  ("SFAS") No. 133,  Accounting for
Derivative  Instruments  and Hedging  Activities.  In June 2000, the FASB issued
SFAS No. 138, Accounting for Certain Derivative  Instruments and Certain Hedging
Activities - an Amendment of FASB Statement No. 133, SFAS No. 133, as amended by
SFAS No.  138,  requires  all  derivatives  to be  measured  at fair  value  and
recognized as either assets or liabilities on the balance sheet. Changes in such
fair value are required to be recognized immediately in net income to the extent
the derivatives are not effective as hedges.  In September 1999, the FASB issued
SFAS No. 137,  Accounting for Derivative  Instruments  and Hedging  Activities -
Deferral of the effective  Date of FASB Statement No. 133, an amendment to delay
the  effective  date of SFAS No. 133 to fiscal  years  beginning  after June 15,
2000. We do not hold derivative instruments or engage in hedging activities.

     In June 2001, the FASB issued SFAS No. 141, Business Combinations. SFAS No.
141 supercedes  Accounting  Principles  Board Opinion  ("APB") No. 16,  Business
Combinations,  and SFAS No. 38, Accounting for  Preacquisition  Contingencies of
Purchased  Enterprises.  SFAS No.  141  requires  that the  purchase  method  of
accounting be used for all business  combinations  initiated after June 30, 2001
and for all business combinations accounted for by the purchase method for which
the date of acquisition is after June 30, 2001. We do not expect the adoption of
SFAS No. 141 to have a material impact on our financial statements.

     In June 2001, the FASB issued SFAS No. 142,  Goodwill and Other  Intangible
Assets.  SFAS  No.  142  supercedes  APB  No.  17,  Intangible  Assets,  and its
provisions  are effective for fiscal years  beginning  after  December 15, 2001.
SFAS No. 142 requires that: 1) goodwill and indefinite lived  intangible  assets
will no longer be amortized;  2) goodwill will be tested for impairment at least
annually at the  reporting  unit level  (reporting  unit levels to be determined
upon adoption);  3) intangible  assets deemed to have an indefinite life will be
tested for  impairment  at least  annually;  and 4) the  amortization  period of
intangible assets with finite lives will no longer be limited to forty years. As
of August 4, 2001, we have intangible assets,  net of accumulated  amortization,
of $4.9 million and have recognized  amortization  expense of approximately  $.8
million  during the six months ended August 4, 2001.  We have not  completed the
process of evaluating the impact that will result from adopting SFAS No. 142.






                                    BUSINESS

Fred's, Inc.

     Fred's,  Inc., founded in 1947,  operates 373 discount general  merchandise
stores,  including 27 franchised  Fred's stores,  in 11 states  primarily in the
southeastern United States. 202 of our stores have full service pharmacies.  Our
stores offer the convenience of a small-format  discount retailer or drug store,
but typically offer a broader selection of merchandise.

     Our stores stock over 12,000  frequently  purchased items which address the
everyday needs of our customers,  including household goods, apparel, health and
beauty aids,  food,  tobacco and cleaning  supplies.  In addition to  nationally
recognized brand name products,  our merchandise includes private label products
and, to a lesser  extent,  opportunistic  buys.  At an average of  approximately
15,000  square  feet,  our stores  are  smaller  than  those of a mass  merchant
(typically over 100,000 square feet), but larger than a small-format discount or
dollar store (typically under 10,000 square feet). We believe our customers shop
at  Fred's  stores  for  our  convenient  locations,   merchandise   assortment,
competitive prices and advertised promotions.

     Our stores  generally  serve low, middle and fixed income families in small
to medium-sized  markets.  The typical Fred's customer is female with an average
household  income of less than  $30,000.  Our  convenient  format  enables us to
capture small ticket,  high frequency  shopping trips. As a result,  our average
transaction  size  is   approximately   $11.80  for  general   merchandise,   or
approximately $16.00 if pharmacy sales are included.

     During  the past  three  years,  we have grown our net sales and net income
significantly.  In fiscal 2000, we generated net sales of  approximately  $781.2
million,  reflecting  compound annual growth of 14.0% since fiscal 1998.  During
the same  period,  we grew our net income at a compound  annual  growth  rate of
29.7% to $14.9  million.  We have also  achieved  attractive  financial  results
during the first 26 weeks of fiscal 2001, with a net sales increase of 17.2% and
net income growth of 25.5% over the same period in the prior year.

Competitive Differentiation

     We believe our store format and strategy, which combine attractive elements
of a  discount  or dollar  store,  drug  store  and mass  merchant,  provide  us
significant competitive advantages.

     Convenient Store Locations and Format.  Our store location strategy targets
shoppable, neighborhood locations with ample storefront parking and easy access.
Most of our stores are located in rural and suburban towns that have populations
under 15,000.  Additionally,  our stores are designed to be easily navigable for
our customers.  Our emphasis on convenience  positions us to compete effectively
with various retail  formats and capture a higher share of our customers'  small
ticket, frequent shopping requirements.

     Pricing  and  Promotion.  A  key  element  of  our  strategy  is  to  offer
competitive pricing on consumable items and a strong price-to-value relationship
on our  expanded  general  merchandise  assortment.  As part of our  strategy to
appeal to the high  frequency  shopper,  we  recently  introduced  everyday  low
pricing  at  all  of  our  locations.  In  addition,  we  employ  an  aggressive
promotional  strategy  generally  utilizing 13  advertising  circulars per year,
which we believe is more than our competitors.

     Broad  Product  and  Service  Offerings.  With  an  average  store  size of
approximately 15,000 square feet, we are able to offer a much broader assortment
of merchandise and services than our small-format  competitors.  Our merchandise
mix features a high proportion of national-brand  items,  private label products
including "Fred's" branded products and, to a lesser extent, opportunistic buys.
In addition to lower margin  consumable  goods typically found at a small-format
discount  retailer  or  dollar  store,  we offer  our  customers  an  attractive
selection of higher margin categories,  such as apparel and home furnishings, to
complement our merchandise assortment and enhance our store profitability.

     Pharmacy  Services.  202 of our 373  stores  have a  full-service  pharmacy
offering branded and generic pharmaceuticals. We believe our pharmacies generate
improved  overall  sales  productivity,  attract a wider income and age customer
base  and  enhance   customer   loyalty.   124  of  our  pharmacies  have  added
drive-through windows which further enhances our convenient shopping experience.
Given  continued  expansion of insurance  coverage and the  introduction  of new
prescription medicines,  the retail prescription drug industry is expected to be
one of the fastest  growing  retail  segments in the United States over the next
ten years.

Growth And Expansion Strategy

     Over the past two years,  we have added  several  key members to our senior
management  team  and  strengthened  our  store  operations  and   merchandising
strategies.  Numerous improvements have been made to our merchandise assortment,
buying process,  pricing strategy,  marketing programs and real estate selection
and  development  expertise.  We have  significantly  improved  our  information
systems  and  enhanced  our  distribution  center  capacity.  We  believe  these
enhancements  to management and  infrastructure,  and the growing  advantages of
scale and  sophistication,  position us well for accelerated growth and improved
profitability.

     Accelerate  Store  Growth.  We believe  there are a  significant  number of
markets and sites which meet our  demographic  criteria for opening a new store.
Our new store development process has also recently been improved,  reducing the
time  and  costs  of  opening  new  stores.   Consequently,   we  plan  to  open
approximately  35 stores in fiscal  2001,  25 of which were  opened in the first
half of this year,  and 60 stores in fiscal 2002. We anticipate new store growth
of  approximately  15% over the next several years, as compared to a rate of 10%
during the past three years.  Because we have also  expanded the size of our new
store prototype, we also expect square footage to grow at a slightly faster rate
than in the  past.  We  expect to  continue  to focus our new store  development
primarily in small to medium sized markets within our present  geographic  area.
Expansion of our pharmacy operations will also continue to be a component of our
growth strategy.

     Increase  Store  Sales.  We have  implemented  and  continue to undertake a
number of  merchandising  and marketing  initiatives  to improve our  comparable
store sales. As a result of our efforts, we have produced comparable store sales
increases  averaging  9.2% in fiscal  2000 and 8.6% during the first 26 weeks of
fiscal  2001.  We believe  that we can  continue  to achieve  further  growth in
comparable  store  sales  in the  future.  Such  enhancements  include  improved
merchandise  presentation,  heightened  focus on customer  satisfaction,  better
internal and external signage,  enhanced  marketing programs and continued store
remodeling.

Merchandising

     Our stores range in size from 5,700 to 30,000 square feet,  with an average
selling square feet of  approximately  15,000 per store. Our stores are designed
to be easily  navigable.  The  presentation  and display of  merchandise  in our
stores is critical to communicating value to our customers.  We attempt to group
merchandise  in a manner that enables  customers to locate items  quickly and to
stimulate impulse purchases.  Our stores stock over 12,000 frequently  purchased
items which address the household,  apparel and pharmacy needs of our customers.
We combine everyday basic  merchandise with certain specialty items to offer our
customers a wide selection of general merchandise. Our merchandise assortment is
supplemented by seasonal  specials,  private label products,  opportunistic buys
and the inclusion of pharmacies in 202 of our stores.

     Our  mix  varies  from  store  to  store   depending  upon  local  consumer
preferences  and whether  the stores  include  pharmacies  and/or a full line of
apparel.  We recently  instituted a formalized process to increase our return on
investment on a per-item basis.  As a result,  we have reduced the assortment of
certain  consumable  products to the highest-turn  items. Our sales mix by major
category during fiscal 2000 was as follows:

Pharmaceuticals                                                32.7%
Household Goods                                                20.4%
Apparel and Linens                                             13.8%
Health and Beauty Aids                                         11.0%
Food and Tobacco Products                                       9.4%
Paper and Cleaning Supplies                                     8.3%
Sales to Franchised Fred's Stores                               4.4%

     In  addition  to a wide  array of name  brand  products,  we offer  our own
private label  program,  which  includes  apparel,  linens,  household  cleaning
supplies,  health and beauty aids, disposable diapers, pet foods, paper products
and a variety of beverage,  food and other products.  An independent  laboratory
testing  program is used for  substantially  all of our private label  products.
Private label products sold constituted  approximately 5% of general merchandise
sales in fiscal 2000.  Private  label  products  afford us higher gross  margins
while  providing our customer  with lower priced  products that are of a quality
comparable to that of competing branded products.

     Our stores also include a limited selected of closeout  merchandise,  which
we  believe  can be  effective  in  generating  recognized  value.  We expect to
increase the  proportion  of  opportunistic  buys from  historical  levels.  Our
customers have reacted favorably to products, and we have been able to achieve a
significant  markup  on these  products.  While  there  are  risks  inherent  in
opportunistic  buys, we limit our exposure to individual  items and aggressively
promote the buys in our advertising circulars.

     We provide a strong price-to-value  relationship to our customers through a
coordinated  discount  strategy and an everyday low pricing program that focuses
on strong values day in and day out. As part of this  strategy,  we maintain low
opening  price  points  and  competitive  prices  on  key  products  across  all
departments.  Our buyers  have  discretion  to mark down slow moving  items.  We
utilize  system-wide  pricing;  however,  our  store  managers,  with  corporate
approval,  are permitted to tailor the price structure at their particular store
to meet  competitive  conditions  within each  store's  marketing  area.  We run
regular  clearances of seasonal  merchandise and conduct sales and promotions of
particular  items.  We also  encourage  our store  managers  to create  in-store
advertising  displays  and  signage in order to  increase  customer  traffic and
impulse purchases.

     Advertising  and promotion  costs  represented  1.3% of net sales in fiscal
2000. We use direct mail circulars,  television, radio and newspaper advertising
to promote our  merchandise,  special  promotional  events and a discount retail
image.

Purchasing

        General Merchandise

     Our primary  general  merchandise  buying  activities are directed from the
corporate office by three vice presidents of merchandising  who are supported by
a staff of 19 buyers and assistants.  The buyers and assistants are participants
in an  incentive  compensation  program,  which is based  upon  various  factors
primarily  relating to gross  margin  returns on  inventory  controlled  by each
individual buyer. Our buying team has forged closer  relationships with selected
national  vendors.   These  relationships  have  allowed  us  to  secure  better
purchasing terms (through  purchase  allowances and rebates) than we achieved in
the past. If necessary, we believe that adequate alternative sources of products
are available for our general merchandise categories.

        Pharmacy

     Through our November 24, 1999,  supply  agreement with Bergen Brunswig Drug
Company,  a  pharmaceutical  wholesaler,  we purchase  substantially  all of our
prescription drugs. During fiscal 2000, approximately 30% of our total purchases
were made from our  pharmaceutical  wholesalers.  Although there are alternative
wholesalers that supply pharmaceutical products, we operate under a purchase and
supply contract with one supplier as our primary  wholesaler.  Accordingly,  the
unplanned loss of this particular  supplier could have a short-term gross margin
impact on our business  until an  alternative  wholesaler  arrangement  could be
implemented.

        Store Operations

     Our stores are open seven days a week.  Store hours are generally from 9:00
a.m. to 9:00 p.m.; however, certain stores are open only until 6:00 p.m.

     Stores are typically staffed with 12 to 15 store employees, with additional
part-time  employees during the busy, holiday season.  Additionally,  our stores
are staffed with assistant  managers who report to the full-time  store manager.
Stores  with a  pharmacy  employ a  full-time  pharmacist.  Store  managers  are
responsible for receiving and stocking store  merchandise  and hiring,  training
and  supervising  store  employees.  Our  19  district  managers  supervise  the
management and operation of our stores and report to three regional managers. We
have also  sharpened the focus of our district  managers on store  operations by
reducing the number of stores they oversee from 25 to 18 stores, on average.

     We have an incentive compensation plan for store managers,  pharmacists and
district  managers  based on meeting or  exceeding  targeted  profit  percentage
contributions.   Regional  managers  receive  a  significant   amount  of  their
compensation   based  on  the  profits  generated  by  the  stores  under  their
management.   Various  factors   included  in  determining   profit   percentage
contribution are gross profits and controllable  expenses at the store level. We
believe  that  this  incentive   compensation  plan,  together  with  our  store
management training program, is instrumental in maximizing store performance.

        Distribution

     We have an 850,000 square foot centralized  distribution center in Memphis,
Tennessee. Approximately 60% of the merchandise received by our stores in fiscal
2000 was shipped through the distribution  center, with the remainder (primarily
pharmaceuticals, certain snack food items, greeting cards, beverages and tobacco
products) being shipped directly to the stores by suppliers.  For  distribution,
we use owned and  leased  trailers  and  tractors,  as well as common  carriers.
During  fiscal  1998,  we  completed  an  approximately  $12 million  project to
modernize  and  automate  our  distribution  center.  This  project,   including
implementation of a new warehouse  management computer system, has increased the
center's capacity  sufficiently to accommodate our store expansion plans for the
next several years.  Expansion may require the development of a new distribution
center in approximately two years.

        Information Systems

     Our computerized central management  information system (known as "AURORA,"
which stands for  Automation  Utilizing  Replenishment  Ordering  and  Receiving
Accuracy) maintains a daily SKU level inventory and current and historical sales
information for each store and the distribution center. This system is supported
by in-store  point-of-sale  cash registers,  which capture SKU and other data at
the time of sale for daily  transmission to our central data processing  center.
Data  received  from the stores is used to  automatically  replenish  frequently
purchased  merchandise  on a weekly  basis  and to  assist  our  buyers in their
decision making process.

        Competition

     The  discount  retail  industry  is highly  competitive.  We  compete  with
national and regional  mass  merchandisers  (such as Wal-Mart and K-Mart),  drug
retailers (such as Walgreen's and CVS), small-format discount retailers (such as
Dollar  General  and Family  Dollar)  and  dollar  stores  (such as Dollar  Tree
Stores).  Certain of our competitors are  substantially  larger and have greater
financial  resources,  improving  their  ability to take  advantage  of national
advertising programs and preferential vendor arrangements.

        Intellectual Property

     We have registered trademarks using "Fred's" as well as trademarks relating
to our other  private  label  merchandise.  We believe  that we have  sufficient
protection  of our  intellectual  property  to  conduct  our  business  as it is
currently operated and as it is anticipated to be conducted.

        Seasonality

     Our business is seasonal.  Generally,  the highest  volume of sales and net
income occurs in the fourth  fiscal  quarter and the lowest volume occurs during
the second fiscal quarter.

        Employees

     At August 23, 2001,  we had  approximately  6,159  full-time  and part-time
employees,  comprised of 781 corporate  and  distribution  center  employees and
5,378 store employees.  The number of employees varies during the year, reaching
a peak during the Christmas selling season.  Our labor force is not subject to a
collective bargaining agreement.  We believe we have good relationships with our
employees.

        Regulation

     A major issue for the pharmacy  business is the growing  regulation  of the
industry,  both at the state and federal levels.  Pharmacy  reimbursement levels
recently have declined as state governments have implemented programs to control
rapidly  rising  health care costs,  particularly  for  pharmaceuticals.  At the
federal level, we expect the government  actively to pursue  universal  coverage
for uninsured  consumers  across the United States.  While the shape of any drug
benefit remains unclear,  we expect rising  utilization and lower  reimbursement
levels to be largely offsetting factors for us overall.

        Real Estate

     As of August 4, 2001, the  geographical  distribution  of our 373 locations
was as follows:

State                                                    Number of Stores(1)
-----                                                    ----------------
Mississippi......................................................99
Tennessee........................................................76
Arkansas.........................................................65
Alabama..........................................................48
Louisiana........................................................32
Georgia..........................................................26
Missouri.........................................................11
Kentucky..........................................................8
Illinois..........................................................5
North Carolina....................................................2
Florida...........................................................1
                                                               ----
       Total................................................... 373
                                                               ====
-------------------
     (1)  Includes 27 Fred's franchise stores.

     We own the real estate and the buildings for 60 locations, and own just the
buildings  at 5  locations  which  are  subject  to  ground  leases.  Our  owned
properties  are not encumbered by any  indebtedness.  We lease the remaining 281
locations from third parties  pursuant to leases that provide for monthly rental
payments  primarily  at fixed  rates  (although  a number of leases  provide for
additional rent based on sales).  Stores range in size from approximately  5,700
square feet to 30,000 square feet.  227 of our locations are in strip centers or
a downtown-shopping district. The remainder of our stores are freestanding.

     We  anticipate  that  existing  buildings  and buildings to be developed by
others will be available for lease to satisfy the our  expansion  program in the
near term.  We intend to enter into leases of  relatively  moderate  length with
renewal options, rather than entering into long-term leases.

     We own our distribution center and corporate  headquarters situated on a 60
acre site in Memphis,  Tennessee. The site contains the distribution center with
approximately  850,000 square feet of space,  and  approximately  250,000 square
feet of office and retail  space.  Presently,  we utilize  approximately  90,000
square feet of office space and approximately 22,000 square feet of retail space
at the site.  The retail space is operated as a Fred's store and is used to test
new products, merchandising ideas and technology.

        Legal Proceedings

     We are party to several pending legal proceedings and claims.  Although the
outcome of the proceedings  and claims cannot be determined  with certainty,  we
are of the opinion that it is unlikely  that these  proceedings  and claims will
have a material  effect on our results of  operations,  cash flows or  financial
condition.






                                   MANAGEMENT

        Directors and Executive Officers

     The  following  information  is  furnished  with  respect  to  each  of our
directors and executive officers:



Name                                        Age      Position
                                               
Michael J. Hayes(1)(2)...................... 60      Director, Managing Director, Chief Executive
                                                     Officer
David A. Gardner(1)(2)...................... 54      Director and Managing Director
John R. Eisenman(1)......................... 60      Director
Roger T. Knox(1)............................ 63      Director
John Reier(1)............................... 61      President  and Director
Thomas H. Tashjian(1)....................... 46      Director
John A. Casey............................... 55      Executive Vice President - Pharmacy Operations
Jerry A Shore............................... 49      Executive Vice President and Chief Financial
                                                     Officer
Charles S. Vail............................. 58      Corporate Secretary, Vice President - Legal
                                                     Services and General Counsel
------------------

(1)  Six directors,  constituting the entire Board of Directors,  are elected at
     each  annual  meeting  of  shareholders  to serve  one year or until  their
     successors are elected.

(2)  According to the By-laws of Fred's, the Managing  Directors (Messrs.  Hayes
     and  Gardner) are the chief  executive  officers of Fred's and have general
     supervisory responsibility for the business of Fred's.


     Michael J. Hayes was elected a director  of Fred's in January  1987 and has
been a Managing  Director of Fred's since October 1989. Mr. Hayes has been Chief
Executive Officer since October 1989. He was previously  employed by Oppenheimer
& Company,  Inc. in various  capacities  from 1976 to 1985,  including  Managing
Director  and  Executive  Vice  President  -  Corporate  Finance  and  Financial
Services.

     David A.  Gardner was elected a director of Fred's in January  1987 and has
been a Managing  Director of Fred's since  October  1989.  Mr.  Gardner has been
President  of Gardner  Capital  Corporation,  a private  real estate and venture
capital  investment  firm  since  April  1980.  Additionally,  Mr.  Gardner is a
director of Organogenesis,  Inc., Wynd Communications Corporation,  NumeriX, LLC
and Joyce International, Inc.

     John R. Eisenman is involved in real estate investment and development with
REMAX Island Realty,  Inc., located in Hilton Head Island,  South Carolina.  Mr.
Eisenman has been engaged in commercial and industrial real estate brokerage and
development  since  1983.  Previously,  he founded  and served as  President  of
Sally's,  a chain of fast food  restaurants from 1976 to 1983, and prior thereto
held various management positions in manufacturing and in securities brokerage.

     Roger T. Knox has served the Memphis  Zoological  Society as its  President
and Chief  Executive  Officer since January 1989. Mr. Knox was the President and
Chief  Operating  Officer of Goldsmith's  Department  Stores,  Inc. (a full-line
department  store in Memphis and Jackson,  Tennessee)  from 1983 to 1989 and its
Chairman  of the Board  and Chief  Executive  Officer  from 1987 to 1989.  Prior
thereto,  Mr. Knox was with Foley's  Department Stores in Houston,  Texas for 20
years. Additionally, Mr. Knox is a Director of Hancock Fabrics, Inc.

     John D. Reier is President  and a Director.  Mr. Reier joined Fred's in May
of 1999 as President and was elected a director of Fred's in August 2000.  Prior
to joining  Fred's,  Mr.  Reier was  President  and Chief  Executive  Officer of
Sunny's Great Outdoors Stores, Inc. from 1997 to 1999, and was President,  Chief
Operating  Officer,   Senior  Vice  President  of  Merchandising,   and  General
Merchandise Manager at Family Dollar Stores, Inc. from 1987 to 1997.

     Thomas H.  Tashjian  was elected a Director  of Fred's in March  2001.  Mr.
Tashjian is a private  investor.  Mr. Tashjian has served as a managing director
and  consumer  group  leader at Banc of  America  Montgomery  Securities  in San
Francisco. Prior to that, Mr. Tashjian held similar positions at First Manhattan
Company,  Seidler Companies,  and Prudential Securities.  Mr. Tashjian's earlier
retail  operating  experience  was in discount  retailing at the Ayrway  Stores,
which were acquired by Target, and in the restaurant business at Noble Roman's.

     John A. Casey is Executive Vice President - Pharmacy Operations.  Mr. Casey
joined  the  Company in 1979 and has served in  various  positions  in  Pharmacy
Operations. Mr. Casey is a registered Pharmacist.

     Jerry A. Shore joined Fred's in April 2000 as Executive  Vice President and
Chief Financial Officer. Prior to joining the Company, Mr. Shore was employed by
Wang's International,  an importing and wholesale  distribution company as Chief
Financial  Officer  from  1989 to  2000,  and in  various  financial  management
capacities with IPS Corp., and Caterpillar, Inc. from 1975 to 1989.

     Charles  S. Vail has  served  Fred's as  General  Counsel  since  1973,  as
Corporate  Secretary  since 1975,  and as Vice President - Legal since 1984. Mr.
Vail joined Fred's in 1968.






                       PRINCIPAL AND SELLING SHAREHOLDERS

     The following table sets forth the beneficial  ownership of Common Stock as
of August 23, 2001,  by Michael J. Hayes,  David A. Gardner  (Messrs.  Hayes and
Gardner, the "Selling  Shareholders"),  and each other person who is known by us
to own beneficially  more than 5% percent of the Common Stock, and all directors
and executive officers of Fred's as a group.



                                                Shares                                                Shares
                                       Beneficially Owned Before      Number of Shares       Beneficially Owned After
                                           the Offering(1)            to be Sold in the          the Offering(1)
Name of Beneficial Owner               Number(2)    Percentage(3)         Offering           Number(2)   Percentage(3)
------------------------               ------       ----------            --------           ------      ----------
                                                                                              
Michael J. Hayes(4)(9)                 1,363,867        8.8%               75,000            1,288,867       7.6%
David A. Gardner(5)(9)                 1,312,762        8.4%               75,000            1,237,762       7.3%
Daruma Asset Management, Inc.(6)(9)    1,157,625        7.4%                                 1,157,625       6.8%
Dimensional Fund Advisors, Inc.(7)(9)  1,003,627        6.5%                                 1,003,627       5.9%
Franklin Resources, Inc.(8)(9)           937,500        6.0%                                   937,500       5.5%
All Directors and Executive Officers   2,921,542       18.8%                                 2,771,542      16.3%
as a Group (9 persons including the
directors named above)(11)
---------------------------

(1)  As used in this table,  beneficial ownership means the sole or shared power
     to vote,  or direct the voting of, a security,  or the sole or shared power
     to dispose, or direct the disposition,  of a security.  Except as otherwise
     indicated,  all  persons  listed  above  have (i)  sole  voting  power  and
     investment  power with respect to their shares of Common  Stock,  except to
     the extent that  authority is shared by spouses under  applicable  law, and
     (ii) record or beneficial  ownership with respect to their shares of Common
     Stock.

(2)  Includes stock options that are exercisable as of August 23, 2001.

(3)  The percentage  beneficially owned before the offering is calculated as the
     number of shares  owned,  divided  by  15,559,851,  which  consists  of the
     15,244,986  total  outstanding  shares of common  stock and 314,865  vested
     options as of August 23, 2001. The percentage  beneficially owned after the
     offering is calculated as the number of shares divided by 17,059,851, which
     consists of the  16,744,986  total  outstanding  shares of common stock and
     314,865 vested options after the offering.

(4)  Includes 102,381 shares owned by Mr. Hayes' wife.

(5)  Excludes  125,627 shares of Common Stock owned by Mr.  Gardner's wife as to
     which Mr. Gardner disclaims beneficial ownership.  Mr. Gardner has informed
     us that, immediately prior to the sale of the shares offered by him hereby,
     he  intends to convey to  Columbia  University  a portion of those  offered
     shares  sufficient to endow a professorship  in the amount of $1.5 million.
     Proceeds  from the sale of the  shares  offered  and so  conveyed  shall go
     directly to Columbia University.

(6)  Amount is based on Daruma Asset  Management,  Inc.  most recent filing with
     the Commission with respect to Common Stock. The source of this information
     is the latest Schedule 13F filed by Daruma Asset Management,  Inc. with the
     Commission  on August 9, 2001 and reflects  their  ownership as of June 30,
     2001.

(7)  Amount is based on Dimensional Fund Advisors,  Inc. most recent filing with
     the Commission with respect to Common Stock. The source of this information
     is a  Schedule  13F  filed by  Dimensional  Fund  Advisors,  Inc.  with the
     Commission on August 2, 2001, and reflects  their  ownership as of June 30,
     2001.

(8)  Amount is based on Franklin  Resources,  Inc.  most recent  filing with the
     Commission with respect to Common Stock.  The source of this information is
     the  latest  Schedule  13F  filed  by  Franklin  Resources,  Inc.  with the
     Commission on August 10, 2001, and reflects their  ownership as of June 30,
     2001.

(9)  Mr.  Hayes'  address  is 4300 New  Getwell  Rd.,  Memphis,  TN  38118.  Mr.
     Gardner's address is 445 Park Avenue, Suite 1600, New York, New York 10022.
     The address of Daruma Asset Management,  Inc. is 60 East 42nd Street, Suite
     1111, New York, New York 10165.  The address of Dimensional  Fund Advisors,
     Inc. is 1299 Ocean Avenue,  Santa Monica, CA 90401. The address of Franklin
     Resources, Inc. is 777 Mariners Island Blvd., San Mateo, California 94404.

     The selling  shareholders  (and/or their  respective  affiliates)  are each
offering  for sale  75,000  shares of  common  stock in this  Offering,  and may
provide an aggregate of up to an additional  165,000  shares in connection  with
the underwriters' over-allotment option.






                          DESCRIPTION OF CAPITAL STOCK

     As of  August  4,  2001,  Fred's  authorized  capital  stock  consisted  of
30,000,000  shares  of "Class A" Common  Stock,  having no par  value,  of which
15,229,044  shares  were  issued and  outstanding,  which were held of record by
approximately  5,400 record holders (including  beneficial owners holding shares
in nominee or street name),  11,500,000 shares of "Class B" Common Stock, having
no par value,  which do not carry voting rights and none of which have ever been
issued,  and 10,000,000 shares of preferred stock,  having no par value and none
of which  have ever been  issued.  The shares  offered  hereby are all "Class A"
Common Stock ("Common Stock"), which class of stock has all of the voting rights
of common stockholders in Fred's. Fred's has no current plans to issue "Class B"
Common Stock or preferred stock. All references to shares of Fred's Common Stock
in this  Prospectus  reflect all of the  declarations  of stock splits and stock
dividends by Fred's through the date hereof.

        Common Stock

     Holders of shares of Common  Stock are  entitled to vote one vote per share
for the  election of  directors  and on all matters to be submitted to a vote of
Fred's shareholders. Subject to the rights of any holders of preferred stock and
any Class B Common  Stock  which may be issued in the  future,  the  holders  of
shares of Common Stock are entitled to share ratably in such dividends as may be
declared  by the  Board of  Directors  and paid by Fred's  out of funds  legally
available therefore.  In the event of dissolution,  liquidation or winding up of
Fred's,  holders of shares of Common  Stock,  along with  holders of any Class B
Common Stock, are entitled to share ratably in assets remaining after payment of
all liabilities and liquidation preferences, if any.

     Holders  of  shares  of  Common  Stock  have no  preemptive,  subscription,
redemption or conversion rights. The outstanding shares of Common Stock are, and
any  shares of Common  Stock to be  issued  by  Fred's  in  connection  with the
Offering will be, duly authorized, validly issued, fully paid and nonassessable.

        Preferred Stock

     The Certificate of Incorporation authorizes the Board of Directors (without
shareholder  approval) to, among other things,  issue shares of preferred  stock
from  time to time in one or more  series,  each  series  to have  such  powers,
designations,  preferences  and  rights,  and  qualifications,   limitations  or
restrictions,  as may be determined  by the Board of Directors.  The issuance of
preferred  stock in certain  circumstances  may have the effect of  delaying  or
preventing  a change of  control of Fred's,  because  such  shares may be issued
without  approval of the  shareholders of Fred's and may provide for such voting
or other  rights  which  could  hinder the  ability of a third  party to control
Fred's.  The issuance of preferred  stock with voting and conversion  rights may
adversely  affect the  voting  power of the  holders of shares of Common  Stock.
Fred's has no present plans to issue any shares of preferred stock.

        Rights Plan

     On October 12, 1998, we adopted a Shareholders  Rights Plan which granted a
dividend of one preferred share purchase right (a "Right") for each common share
outstanding  at  that  date.  Each  Right   represents  the  right  to  purchase
one-hundredth  of a share of  preferred  stock at a preset price to be exercised
when any one individual,  firm, corporation or other entity acquires 15% or more
of the common  stock then  outstanding.  The Rights will become  dilutive to the
interests  of such  acquirer  at the  time  of  exercise  and  will  expire,  if
unexercised, on October 12, 2008. The purpose of the Shareholders Rights Plan is
to seek to cause  any  prospective  acquirer  to  first  approach  our  Board of
Directors  before such person attempts to obtain control of Fred's,  so that the
Board of Directors can seek to maximize the value of the common stock for all of
the holders thereof.

        Shares Reserved for Issuance

     Fred's has a long-term incentive plan under which an aggregate of 1,460,937
shares of common  stock may be granted.  Options  granted  under the plan expire
five years from the date of grant. Options outstanding at August 4, 2001, expire
in 2002 through 2006. (See Note 8 to Fred's Financial  Statements for the fiscal
year ended February 3, 2001.)






                                  UNDERWRITING

     The several underwriters named below have severally agreed,  subject to the
terms  and  conditions  set  forth in the  underwriting  agreement  by and among
Fred's, the selling  shareholders and the underwriters,  to purchase from Fred's
and the selling shareholders the respective number of shares of common stock set
forth opposite each underwriter's name in the table below.

                                                                     Number of
           Underwriter                                                 Shares
           -----------                                                 ------
William Blair & Company, L.L.C............................................
SunTrust Capital Markets, Inc.............................................
Morgan Keegan & Company, Inc..............................................
         Total............................................................

     This offering  will be  underwritten  on a firm  commitment  basis.  In the
underwriting  agreement,  the underwriters have agreed, subject to the terms and
conditions set forth therein,  to purchase the shares of common stock being sold
pursuant  thereto at a price per share equal to the public  offering  price less
the  underwriting  discount  specified  on the  cover  page of this  prospectus.
According to the terms of the  underwriting  agreement,  the  underwriters  will
either  purchase  all of the shares or none of them.  In the event of default by
any  underwriter,  in certain  circumstances  the  purchase  commitments  of the
non-defaulting  underwriters may be increased or the underwriting  agreement may
be terminated.

     The underwriters have advised Fred's and the selling  shareholders that the
underwriters  propose to offer the common  stock to the public  initially at the
public  offering  price set forth on the cover  page of this  prospectus  and to
selected  dealers at such price less a concession  of not more than $ per share.
The underwriters  may allow, and such dealers may re-allow,  a concession not in
excess of $ per share to certain other dealers.  The underwriters will offer the
shares subject to prior sale and subject to receipt and acceptance of the shares
by the underwriters. The underwriters may reject any order to purchase shares in
whole  or  in  part.  The  underwriters  expect  that  Fred's  and  the  selling
shareholders will deliver the shares to the underwriters  through the facilities
of the Depository  Trust Company in New York,  New York on or about  September ,
2001.  At  that  time,  the  underwriters   will  pay  Fred's  and  the  selling
shareholders for the shares in immediately  available funds.  After commencement
of the public offering, the public offering price and other selling terms may be
changed by the underwriters.

     The  selling  shareholders  have  granted  to the  underwriters  an option,
exercisable within 30 days after the date of this prospectus,  to purchase up to
an aggregate of 165,000  additional shares of common stock at the same price per
share to be paid by the underwriters for the other shares offered hereby for the
purpose  of  covering  the sale of  shares in  excess  of the  shares  initially
allocated in the  offering.  If the  underwriters  purchase any such  additional
shares pursuant to this option,  each of the  underwriters  will be committed to
purchase such  additional  shares in  approximately  the same  proportion as set
forth in the table above.  The underwriters may exercise the option only for the
purpose  of  covering  excess  sales,  if  any,  made  in  connection  with  the
distribution of the shares of common stock offered hereby.

     The following  table  summarizes the  compensation to be paid by Fred's and
the selling shareholders to the underwriters:


                                                                                         Total
                                                                          -----------------------------------
                                                                Per          Without                With
                                                               Share      Over-Allotment       Over-Allotment
                                                               -----      --------------       --------------
                                                                                             
Public Offering Price.....................................
Underwriting discount paid by Fred's, Inc.................
Underwriting discount paid by the
  selling shareholders....................................


     Fred's  estimates  that its share of the total  expenses of this  offering,
excluding the underwriting discount, will be approximately $ .

     Certain  shareholders,  all directors and executive officers of Fred's, who
hold in the aggregate  2,921,542  shares of common stock, and Fred's have agreed
that for a period of 90 days  after  the date of this  prospectus,  without  the
prior  written  consent  of  the  underwriters,   they  will  not,  directly  or
indirectly,  offer, sell, assign, transfer,  encumber, pledge, contract to sell,
grant an option to purchase, or otherwise dispose of, other than by operation of
law, any shares of common stock or securities  convertible or exchangeable into,
or exercisable  for,  common stock.  This agreement does not extend to bona fide
gifts to immediate  family members of such persons who agree to be bound by such
restrictions,  or to limited partners or shareholders,  who agree to be bound by
such  restrictions.  In  considering  a  request  for its  consent  to a sale or
transfer  within the 90-day  period,  the  underwriters  will take into  account
various  factors,  including  the  number of shares  requested  to be sold,  the
anticipated  manner and timing of sale, the potential  impact of the sale on the
market for the common stock, and market conditions  generally.  Fred's may grant
options and issue common  stock under  existing  stock option or stock  purchase
plans  and  issue  unregistered   shares  in  connection  with  any  outstanding
convertible securities or options during the 90-day period.

     Fred's  and  the  selling   shareholders   have  agreed  to  indemnify  the
underwriters  and  their  controlling   persons  against  certain   liabilities,
including liabilities under the Securities Act, or to contribute to payments the
underwriters may be required to make in respect thereof.

     The  representatives  have informed Fred's that the  underwriters  will not
confirm,  without  client  authorization,  sales to their client  accounts as to
which they have discretionary authority.

     In  connection  with this  offering,  the  underwriters  and other  persons
participating  in this  offering  may engage in  transactions  which  affect the
market  price  of  the  common  stock.   These  may  include   stabilizing   and
over-allotment  transactions  and purchases to cover syndicate short  positions.
Stabilizing  transactions  consist  of bids or  purchases  for  the  purpose  of
pegging,  fixing or  maintaining  the price of the common stock.  Over-allotment
involves selling more shares of common stock in this offering than are specified
on the  cover  page of this  prospectus,  which  results  in a  syndicate  short
position.  The underwriters  may cover this short position by purchasing  common
stock in the open market or by  exercising  all or part of their  over-allotment
option. In addition,  the  representatives may impose a penalty bid. This allows
the underwriters to reclaim the selling  concession allowed to an underwriter or
selling group member if common stock sold by such  underwriter  or selling group
member in this offering is repurchased by the  representatives in stabilizing or
syndicate short covering transactions. These transactions, which may be effected
on the Nasdaq National Market or otherwise, may stabilize, maintain or otherwise
affect the  market  price of the  common  stock and could  cause the price to be
higher than it would be without these  transactions.  The underwriters and other
participants  in this  offering  are not  required  to  engage  in any of  these
activities  and may  discontinue  any of these  activities  at any time  without
notice.   Fred's,  the  underwriters  and  the  selling   shareholders  make  no
representation  or prediction as to whether the underwriters will engage in such
transactions or choose to discontinue any  transactions  engaged in or as to the
direction  or magnitude  of any effect that these  transactions  may have on the
price of the common stock.

     In connection with this offering,  certain  underwriters  and selling group
members,  if any, who are qualified market markers on the Nasdaq National Market
may engage in passive  market  making  transactions  in our common  stock on the
Nasdaq  National  Market in  accordance  with Rule 103 of Regulation M under the
Securities Exchange Act of 1934, during the business day prior to the pricing of
this offering  before the  commencement  of offers or sales of our common stock.
Passive market makers must comply with applicable  volume and price  limitations
and must be identified as such. In general,  a passive market maker must display
its  bid at a  price  not in  excess  of the  highest  independent  bid of  such
security.  If all independent  bids are lowered below the passive market makers'
bid,  however,  such bid must then be lowered when certain  purchase  limits are
exceeded.

                                  LEGAL MATTERS

     The  legality of the common  stock  offered  hereby will be passed upon for
Fred's by Baker Donelson  Bearman & Caldwell,  PC, Memphis,  Tennessee.  Certain
legal  matters will be passed on for the  underwriters  by  Sonnenschein  Nath &
Rosenthal, Chicago, Illinois.

                                     EXPERTS

     The  financial  statements  as of February 3, 2001 and January 29, 2000 and
for each of the three years ended  February 3, 2001 included in this  Prospectus
have been so included in reliance on the report of  PricewaterhouseCoopers  LLP,
independent  accountants,  given on the  authority  of said firm as  experts  in
auditing and accounting.

                       WHERE YOU CAN FIND MORE INFORMATION

     We file annual,  quarterly and special reports,  proxy statements and other
information with the Securities Exchange  Commission  ("SEC").  You may read and
copy any  document  we file at the  public  reference  facilities  of the SEC in
Washington, D.C., Chicago, Illinois, and New York, New York. Please call the SEC
at 1-800-SEC-0330 for further information on the public reference rooms. Our SEC
filings  are  also   available   to  the  public  from  the  SEC's   website  at
http:\\www.sec.gov.  You may also inspect our SEC reports and other  information
at the  offices  of  The  Nasdaq  Stock  Market,  Inc.,  1735  K  Street,  N.W.,
Washington, D.C. 20006-1504.

     We have filed with the SEC a registration  statement on Form S-3,  together
with any  amendments or supplements  thereto,  under the Securities Act covering
the  shares of common  stock  offered  hereby.  As  permitted  by the SEC,  this
prospectus,  which constitutes a part of such registration  statement,  does not
contain  all  the  information  included  in the  registration  statement.  Such
additional  information may be obtained from the locations described above. This
prospectus  summarizes material provisions of contracts and other documents that
we refer to you.  Statements  contained in this prospectus as to the contents of
any document as not necessarily  complete.  You should refer to the document for
all the details.

                     INCORPORATION OF DOCUMENTS BY REFERENCE

     The SEC allows us to  "incorporate  by reference"  the  information we file
with them,  which means that we can  disclose  important  information  to you by
referring you to those documents.  The information  incorporated by reference is
considered to be part of this prospectus and any information  that we file later
with the SEC will  automatically  update  and  supersede  this  information.  We
incorporate by reference the documents listed below and any additional documents
we file with the SEC after the date of this prospectus until the offering of the
common  stock is  terminated  or  completed.  The  documents we  incorporate  by
reference are:

          o    Our Annual Report on Form 10-K for the fiscal year ended February
               3, 2001;

          o    Our  Quarterly  Reports  on Form  10-Q for each of the  quarterly
               periods ended May 5, 2001, and August 4, 2001;

          o    Our Current  Report on Form 8-K filed on June 5, 2001, as amended
               by our Current Report on Form 8-K/A filed on June 5, 2001;

          o    Our  Registration  Statement  on Form 8-A,  filed on October  21,
               1998, relating to our preferred stock purchase rights; and

          o    Our definitive  proxy  statement under Section 14 of the Exchange
               Act in  connection  with our  fiscal  2000  annual  shareholders'
               meeting  to  the  extent  such  information  discusses  executive
               compensation   (excluding  any  compensation  committee  report),
               related party transactions,  directors' compensation,  beneficial
               ownership, and biographies of directors and officers.

     We also  incorporate by reference  each of the following  documents that we
will file with the SEC after the date of this  prospectus  but before all of the
common stock offered by this prospectus has been sold:

          o    Reports filed under Sections 13(a) and 13(c) of the Exchange Act;

          o    Any  definitive  proxy  or  information  statements  filed  under
               Section  14  of  the   Exchange  Act  in   connection   with  any
               shareholders'  meeting to the extent such  information  discusses
               executive  compensation  (excluding  any  compensation  committee
               report),  related party  transactions,  directors'  compensation,
               beneficial ownership,  and biographies of directors and officers;
               and

          o    Any reports filed under Section 15(d) of the Exchange Act.

     Any statement contained in this prospectus or in a document incorporated by
reference  is modified or  superseded  for  purposes of this  prospectus  to the
extent that a statement  contained in any such  document  modifies or supersedes
such  statement.  Any such  statement  so  modified or  superseded  shall not be
deemed,  except as so  modified  or  superseded,  to  constitute  a part of this
prospectus.

     You may  request  a copy of  these  filings,  at no  cost,  by  writing  or
telephoning us at: Fred's,  Inc.,  Attn:  Charles S. Vail,  Secretary,  4300 New
Getwell Road, Memphis, Tennessee, 38118, telephone number (901) 365-8880.


                   INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

     On May 24,  2001,  Fred's  announced  a 5-for-4  stock-split  of its common
stock.  The new  shares,  one  additional  share  for each four  shares  held by
shareholders,  were  distributed on June 18, 2001 to  shareholders  of record on
June 4,  2001.  All share and per share  amounts  included  in the  accompanying
consolidated   annual   financial   statements   and  related  notes  have  been
retroactively   adjusted  to  reflect  this  stock  split.   Additionally,   the
accompanying  unaudited  consolidated  interim financial  statements include the
effects of the stock split.



                                                                                                       Page
                                                                                                       ----
Consolidated Annual Financial Statements
                                                                                                       
            Report of Independent Accountants...................................................        F-2
            Consolidated Balance Sheets as of February 3, 2001 and January 29, 2000.............        F-3
            Consolidated Statements of Income for the fiscal year ended February 3, 2001, the
               fiscal  year ended  January  29,  2000 and the fiscal  year ended
               January 30, 1999.................................................................        F-4
            Consolidated Statements of Changes in Stockholders' Equity for the fiscal year ended
               February 3, 2001, the fiscal year ended January 29, 2000, and the fiscal year ended
               January 30, 1999.................................................................        F-5
            Consolidated Statements of Cash Flows for the fiscal year ended February 3, 2001,
               the fiscal year ended January 29, 2000
               and the fiscal year ended January 30, 1999.......................................        F-6
            Notes to Consolidated Financial Statements..........................................        F-7
            Consolidated Interim Financial Statements (unaudited)
            Consolidated Balance Sheets as of August 4, 2001, and February 3, 2001..............       F-22
            Consolidated Statements of Income for the 13 week and 26 week periods ended August 4,
               2001 and July 29, 2000...........................................................       F-23
            Consolidated Statements of Cash Flows for the 26 weeks ended August 4, 2001, and July
               29, 2000.........................................................................       F-24
            Notes to Financial Statements.......................................................       F-26






                        Report of Independent Accountants


To the Board of Directors and Shareholders of Fred's, Inc.

In our opinion,  the  accompanying  consolidated  balance sheets and the related
consolidated  statements of income,  of changes in  shareholders'  equity and of
cash flows present fairly, in all material  respects,  the financial position of
Fred's,  Inc. and its subsidiaries at February 3, 2001 and January 29, 2000, and
the results of their operations and their cash flows for each of the three years
in the period ended February 3, 2001, in conformity with  accounting  principles
generally accepted in the United States of America.  These financial  statements
are the  responsibility of the Company's  management;  our  responsibility is to
express  an  opinion  on these  financial  statements  based on our  audits.  We
conducted our audits of these  statements in accordance with auditing  standards
generally  accepted in the United States of America,  which require that we plan
and perform the audit to obtain reasonable assurance about whether the financial
statements are free of material misstatement.  An audit includes examining, on a
test basis,  evidence  supporting  the amounts and  disclosures in the financial
statements,  assessing the accounting  principles used and significant estimates
made by management, and evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion  expressed
above.


PricewaterhouseCoopers LLP
Memphis, Tennessee
April 4, 2001, except for Note 12,
as to which the date is June 18, 2001






Fred's, Inc.
Consolidated Balance Sheets
                   (in thousands, except for number of shares)


                                                                                              February 3,                January 29,
                                                                                                  2001                      2000
                                                                                             ---------------          --------------
ASSETS
Current assets:
                                                                                                                   
              Cash and cash equivalents                                                        $      2,569              $  3,036
              Receivables, less allowance for doubtful accounts of $516
                  ($452 at January 29, 2000)                                                         15,430                10,911
              Inventories                                                                           149,602               141,612
              Deferred income taxes                                                                   2,022                 3,002
              Other current assets                                                                    2,306                 1,865
                                                                                             ---------------          --------------
                  Total current assets                                                              171,929               160,426

Property and equipment, at depreciated cost                                                          76,360                73,459
Equipment under capital leases, less accumulated amortization of
      $1,305 ($856 at January 29, 2000)                                                               1,387                 1,835
Deferred income taxes                                                                                    98                   866
Other noncurrent assets, net                                                                          5,021                 3,636
                                                                                             ---------------          --------------
                  Total assets                                                                 $    254,795              $  240,222
                                                                                             ---------------          --------------
LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities:
              Accounts payable                                                               $       40,432            $   39,653
              Current portion of indebtedness                                                         2,175                30,306
              Current portion of capital lease obligations                                              503                   430
              Accrued liabilities                                                                    14,012                 9,680
              Income taxes payable                                                                    4,278                   650
                                                                                            ---------------          --------------
                   Total current liabilities                                                         61,400                80,719

Long-term portion of indebtedness                                                                    30,475                10,027
Capital lease obligations                                                                             1,230                 1,734
Other noncurrent liabilities                                                                          2,003                 1,829
                                                                                             ---------------          --------------
                   Total liabilities                                                                 95,108                94,309
                                                                                             ---------------          --------------

Commitments and contingencies (Notes 6 and 10)

Shareholders' equity:
              Common stock, Class A voting, no par value, 15,085,648 shares
                  issued and outstanding (14,985,345 shares at January 29, 2000)                     68,557                67,326
              Retained earnings                                                                      91,342                78,902
              Deferred compensation on restricted stock incentive plan                                (212)                  (315)
                                                                                             --------------           --------------
                    Total shareholders' equity                                                     159,687                145,913
                                                                                             --------------           --------------
                    Total liabilities and shareholders' equity                                $    254,795              $ 240,222
                                                                                             --------------           --------------

          See accompanying notes to consolidated financial statements.





Fred's, Inc.
Consolidated Statements of Income
(in thousands, except share and per share amounts)


                                                                                           For the Years Ended
                                                                             -------------------------------------------------------
                                                                             February 3,          January 29,           January 30,
                                                                                2001                  2000                 1999
                                                                                ----                  ----                 ----
                                                                                                            
Net sales                                                                   $   781,249          $   665,777         $     600,902
Cost of goods sold                                                              566,115              478,138               436,523
                                                                            -----------          -----------         -------------
        Gross profit                                                            215,134              187,639               164,379

Selling, general and administrative expenses                                    189,414              168,696               149,668
                                                                            -----------          -----------         -------------
        Operating income                                                         25,720               18,943                14,711

Interest expense, net                                                             3,226                2,504                 1,106
                                                                            -----------          -----------         -------------
        Income before taxes                                                      22,494               16,439                13,605

Income taxes                                                                      7,645                5,737                 4,775
                                                                            -----------          -----------         -------------
        Net income                                                          $    14,849          $    10,702          $      8,830
                                                                            ===========          ===========          ============

Net income per share

   Basic                                                                    $       .99          $       .72          $        .60
                                                                            ===========          ===========          ============

   Diluted                                                                  $       .98          $       .71          $        .58
                                                                            ===========          ===========          ============

Weighted average shares outstanding

   Basic                                                                         14,921               14,784                14,748
                                                                            ===========          ===========          ============

   Diluted                                                                       15,246               15,090                15,098
                                                                            ===========          ===========          ============








Fred's, Inc.
Consolidated Statements of Changes in Shareholders' Equity
(in thousands, except share data)




                                                    Common Stock                     Retained    Deferred
                                                    ------------                     --------    --------
                                                       Shares          Amount        Earnings    Compensation             Total
                                                       ------          ------        --------    ------------             -----
                                                                                               
Balance, January 31, 1998                          11,866,789         $65,700       $  64,147     $      (488)      $   129,359
Stock split - (Note 12)                             2,966,697
Cash dividends paid ($.16 per share)                                                   (2,381)                           (2,381)
Repurchase of shares                                      (37)                                                                -
Issuance of restricted stock                           57,727             752                            (362)              390
Cancellation of restricted stock                       (6,875)            (38)                             38                 -
Exercises of stock options                             49,164             329                                               329
Amortization of deferred compensation
 on restricted stock incentive plan                                                                       248               248
Tax benefit on exercise of stock
 options                                                                  208                                               208
Net income                                                                              8,830                             8,830
                                                   ==========         =======       =========     ===========       ===========
Balance, January 30, 1999                          14,933,465         $66,951       $  70,596     $      (564)      $   136,983
Cash dividends paid ($.16 per share)                                                   (2,396)                           (2,396)
Issuance of restricted stock                           12,375             124                            (124)
Cancellation of restricted stock                       (7,125)           (118)                            118
Other issuances                                         2,142              30                                                30
Exercises of stock options                             44,488             296                                               296
Amortization of deferred compensation
 on restricted stock incentive plan                                                                       255               255
Tax benefit on exercise of stock
 options                                                                   43                                                43
Net income                                                                             10,702                            10,702
                                                   ==========         =======       =========     ===========       ===========
Balance, January 29, 2000                          14,985,345         $67,326       $  78,902     $      (315)      $   145,913
Cash dividends paid ($.16 per share)                                                   (2,409)                           (2,409)
Issuance of restricted stock                            4,750              57                             (57)
Cancellation of restricted stock                      (36,340)           (218)                             15              (203)
Exercises of stock options                            131,893           1,079                                             1,079
Amortization of deferred compensation
 on restricted stock incentive plan                                                                       145               145
Tax benefit on exercise of stock
 options                                                                  313                                               313
Net income                                                                             14,849                            14,849
                                                   ==========         =======       =========     ===========       ===========
Balance, February 3, 2001                          15,085,648         $68,557       $  91,342     $      (212)      $   159,687
                                                   ==========         =======       =========     ===========       ===========









Fred's, Inc.
Consolidated Statements of Cash Flows
(in thousands)



                                                                                                 For the Years Ended
                                                                                                 -------------------
                                                                                February 3,           January 29,        January 30,
                                                                                     2001                 2000                1999
                                                                                     ----                 ----                ----
Cash flows from operating activities:
                                                                                                              
   Net income                                                                   $  14,849            $  10,702         $    8,830
   Adjustments to reconcile net income to net cash flows
      from operating activities:
        Depreciation and amortization                                              14,277               11,830              8,939
        Provision for uncollectible receivables                                        64                   80                124
        LIFO Reserve                                                                  753                  100              3,108
        Deferred income taxes                                                       1,747                2,513              2,344
        Amortization of deferred compensation on restricted
          stock incentive plan                                                        145                  255                248
        Issuance (net of cancellation) of restricted stock                           (203)                   -                390
        Tax benefit upon exercise of stock options                                    313                   43                208
        Gain on sale of fixed assets                                                    -                  (41)                 -
        (Increase) decrease in assets:
          Receivables                                                              (4,583)              (2,060)            (1,969)
          Inventories                                                              (8,743)             (15,135)           (14,664)
          Other assets                                                               (444)                (847)            (2,354)
        Increase (decrease) in liabilities:
          Accounts payable and accrued liabilities                                  5,110               (8,210)            (3,712)
          Income taxes payable                                                      3,628                 (176)              (890)
          Other noncurrent liabilities                                                174                  159                175
                                                                                ---------            ---------         ----------
             Net cash (used in) provided by operating activities                   27,087                 (787)               777
                                                                                =========            =========         ==========
Cash flows from investing activities:
   Capital expenditures                                                           (15,801)             (14,043)           (21,273)
   Proceeds from dispositions of property and equipment                               493                  215                  -
   Asset acquisition, net of cash acquired (primarily intangibles)                 (2,807)                (805)            (1,993)
                                                                                ---------            ---------         ----------
             Net cash used in investing activities                                (18,115)             (14,633)           (23,266)
                                                                                =========            =========         ==========
Cash flows from financing activities:
   Reduction of indebtedness and capital lease obligations                         (2,495)              (2,139)              (556)
   Proceeds from revolving line of credit, net of payments                         (5,617)              18,040             10,200
   Proceeds from term loan                                                              -                2,249             12,000
   Proceeds from exercise of options                                                1,079                  296                329
   Payment of cash for dividends and fractional shares                             (2,406)              (2,396)            (2,381)
                                                                                ---------            ---------         ----------
             Net cash provided by (used in) financing activities                   (9,439)              16,050             19,592
                                                                                =========            =========         ==========
Increase (decrease) in cash and cash equivalents                                     (467)                 630             (2,897)
Cash and cash equivalents:
   Beginning of year                                                                3,036                2,406              5,303
                                                                                ---------            ---------         ----------
   End of year                                                                  $   2,569            $   3,036         $    2,406
                                                                                =========            =========         ==========

Supplemental disclosures of cash flow information:
   Interest paid                                                                $   3,332            $   2,399         $    1,239
   Income taxes paid                                                            $   3,693            $   3,810         $    2,828

Non cash investing and financing activities:
   Assets acquired through capital lease obligations                            $       -            $     612         $      509
   Common stock issued for acquisition                                          $       -            $      30         $        -







Fred's, Inc.
Notes to Consolidated Financial Statements


NOTE 1 - DESCRIPTION OF BUSINESS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Description of business.  The primary business of Fred's,  Inc. and subsidiaries
(the  "Company")  is the sale of  general  merchandise  through  its 320  retail
discount  stores located in the  southeastern  United States.  In addition,  the
Company sells general merchandise to its 26 franchisees.

Consolidated financial statements. The consolidated financial statements include
the accounts of the Company and its subsidiaries.  All significant  intercompany
accounts and transactions are eliminated.

Fiscal year. The Company utilizes a 52 - 53 week accounting period which ends on
the Saturday  closest to January 31.  Fiscal years 2000,  1999 and 1998, as used
herein, refer to the years ended February 3, 2001, January 29, 2000, and January
30, 1999, respectively.

Use of estimates.  The  preparation of financial  statements in accordance  with
generally accepted  accounting  principles requires management to make estimates
and assumptions  that affect the reported  amounts of assets and liabilities and
disclosure of  contingent  assets and  liabilities  at the date of the financial
statements and the reported amounts of revenues and expenses during the reported
period. Actual results could differ from those estimates.

Inventories.  Wholesale  inventories  are  stated at the lower of cost or market
using the FIFO (first-in,  first-out)  method.  Retail inventories are stated at
the lower of cost or market as determined by the retail  inventory  method.  For
pharmacy  inventories,  which comprise  approximately  19% and 18% of the retail
inventories  at February 03, 2001 and January 29, 2000,  respectively,  cost was
determined  using the LIFO  (last-in,  first-out)  method.  The current  cost of
inventories  exceeded the LIFO cost by approximately  $3,961,000 at February 03,
2001 and $3,208,000 at January 29, 2000.

Property and equipment.  Buildings, furniture, fixtures and equipment are stated
at cost and depreciation is computed using the  straight-line  method over their
estimated useful lives.  Leasehold costs and improvements are amortized over the
lesser of their  estimated  useful lives or the remaining  lease terms.  Average
useful  lives  are as  follows:  buildings  and  improvements  - 8 to 30  years;
furniture  and  fixtures  - 5 to  10  years;  and  equipment  - 3 to  10  years.
Amortization  on equipment  under capital leases is computed on a  straight-line
basis  over the terms of the  leases.  Gains or losses on the sale of assets are
recorded at disposal.

Long lived assets.  The Company's policy is to review the  recoverability of all
long-lived  assets  annually and whenever  events or changes  indicate  that the
carrying  amount of an asset may not be  recoverable.  Based upon the  Company's
review as of February 03, 2001 and January 29, 2000, no material  adjustments to
the carrying value of such assets were necessary.

Selling,  general and  administrative  expenses.  The Company  includes  buying,
warehousing,   transportation  and  occupancy  costs  in  selling,  general  and
administrative expenses.

Advertising.  The Company charges  advertising,  including  production costs, to
expense on the first day of the  advertising  period.  Advertising  expense  for
2000, 1999, and 1998 was $10,166,000, $8,926,000, and $9,621,000 respectively.

Preopening  costs.  The Company  charges to expense the preopening  costs of new
stores  as  incurred.  These  costs  are  primarily  labor to stock  the  store,
preopening advertising, store supplies and other expendable items.

Revenue  Recognition.  The Company  markets goods and services  through  Company
owned stores and 26 franchised  stores.  Net sales includes sales of merchandise
from Company owned stores, net of returns and exclusive of sales taxes. Sales to
franchised  stores  are  recorded  when  the  merchandise  is  shipped  from the
Company's  warehouse.  Revenues  resulting  from layaway sales are recorded upon
delivery of the  merchandise to the customer.  In addition,  the Company charges
the  franchised  stores a fee based on a percentage of their  purchases from the
Company.  These fees  represent a  reimbursement  for use of the Fred's name and
other  administrative  costs incurred on behalf of the franchised stores.  Total
franchise  income  for  2000,  1999  and  1998 was  $1,809,000,  $1,761,000  and
$1,957,000 respectively.

Other intangible assets. Other identifiable intangible assets which are included
in other noncurrent assets primarily  represent amounts associated with acquired
pharmacies  and are being  amortized  on a straight  line basis over five years.
These  intangibles,  net of  accumulated  amortization,  totaled  $4,945,000  at
February 3, 2001, and $3,559,000 at January 29, 2000.  Accumulated  amortization
for 2000 and 1999 totaled $3,964,000 and $2,543,000, respectively.  Amortization
expense  for  2000,  1999 and 1998 was  $1,421,000,  $1,307,000  and  $1,214,000
respectively.

Cash and cash equivalents. Cash on hand and in banks, together with other highly
liquid  investments  having  original  maturities  of three months or less,  are
classified as cash  equivalents.  Included in accounts  payable are  outstanding
checks in excess of funds on deposit  which  totaled  $5,823,000  at February 3,
2001 and $14,089,000 at January 29, 2000.

Financial  instruments.  At  February  3,  2001,  the  Company  did not have any
outstanding  derivative  instruments.   The  recorded  value  of  the  Company's
financial  instruments,  which include cash and cash  equivalents,  receivables,
accounts  payable  and  indebtedness,  approximates  fair value.  The  following
methods  and  assumptions  were used to  estimate  fair  value of each  class of
financial instrument: (1) the carrying amounts of current assets and liabilities
approximate  fair value because of the short maturity of those  instruments  and
(2) the fair  value of the  Company's  indebtedness  is  estimated  based on the
current  borrowing  rates  available  to the Company for bank loans with similar
terms and average maturities.

Business segments.  The Company's only reportable  operating segment is its sale
of  merchandise  through  its  Company  owned  stores and to  franchised  Fred's
locations, which are organized around the products sold and markets served.

Comprehensive income. Comprehensive income does not differ from the consolidated
net income presented in the consolidated statements of income.

Reclassifications.  Certain prior year amounts have been reclassified to conform
to the 2000 presentation.

Recent Accounting Pronouncements.  In December 1999, the Securities and Exchange
Commission  issued Staff  Accounting  Bulletin No. 101 "Revenue  Recognition  in
Financial  Statements" (SAB 101). SAB 101 identifies various revenue recognition
issues,  several  of which are  common  within  the  retail  industry  including
treatment of revenue  recognition  on layaway  sales.  In the fourth  quarter of
2000,  the Company  revised its revenue  recognition  for layaway sales to defer
revenue  recognition  until all terms of the sale  have been  satisfied  and the
customer  takes  delivery  of  the  merchandise.   Under  the  prior  method  of
accounting,  net  sales  were  recognized  at the  time  the  customer  put  the
merchandise  into layaway.  The effects of this change on prior quarters in 2000
and the proforma  effects on 1999 are  reflected in Note 13. The effects of this
change on the fourth quarter of 2000 was an increase in net sales, gross profit,
net income and net income per share  (basic and diluted) of $1,932,  $482,  $318
and $.02 respectively. Annual financial results were not affected.

In  June  1999,  the  FASB  issued  SFAS  No.  137,  Accounting  for  Derivative
Instruments  and Hedging  Activities  - Deferral of the  effective  date of FASB
Statement No. 133,  which  deferred the effective date of the provisions of SFAS
No. 133 for the  company  to the first  quarter of 2001.  The  Company  does not
believe this new standard will have an impact on its financial  statements since
it currently has no derivative instruments.

NOTE 2 - PROPERTY AND EQUIPMENT

Property and equipment, at cost, consist of the following (in thousands):

                                                       2000               1999

Buildings and improvements                          $67,068             $65,660
Furniture, fixtures and equipment                    89,152              81,424
                                                    -------             -------
                                                    156,220             147,084
Less accumulated depreciation                       (84,100)            (78,018)
                                                    -------             -------
                                                     72,120              69,066
Land                                                  4,240               4,393
                                                    -------             -------
                                                    $76,360             $73,459
                                                    =======             =======

Depreciation expense totaled  $12,407,000,  $10,168,000 and $7,442,000 for 2000,
1999 and 1998, respectively.

NOTE 3 - ACCRUED LIABILITIES

The components of accrued liabilities are as follows (in thousands):

                                                      2000                 1999
                                                      ----                 ----
Payroll and benefits                             $   5,136           $    2,992
Sales and use taxes                                  2,000                1,726
Insurance                                            2,497                2,904
Other                                                4,379                2,058
                                                     -----                -----
                                                 $  14,012           $    9,680
                                                 =========           ==========
NOTE 4 - INDEBTEDNESS
On April 3, 2000,  the Company and a bank entered into a new Revolving  Loan and
Credit  Agreement (the  "Agreement")  to replace the May 15, 1992 Revolving Loan
and Credit  Agreement,  as amended.  The Agreement  provides the Company with an
unsecured  revolving  line of credit  commitment  of up to $40 million and bears
interest  at 1.5%  below  prime  rate or a  LIBOR-based  rate.  Under  the  most
restrictive  covenants  of the  Agreement,  the  Company is required to maintain
specified shareholders' equity and net income levels. The Company is required to
pay a  commitment  fee to the  bank at a rate  per  annum  equal  to .18% on the
unutilized  portion  of the  revolving  line  commitment  over  the  term of the
Agreement.  The term of the  Agreement  extends  to April 3,  2003.  There  were
$22,623,000  and  $28,240,000 of borrowings  outstanding  under the Agreement at
February 03, 2001 and January 29, 2000, respectively.

On April 23, 1999,  the Company and a bank entered  into a Loan  Agreement  (the
"Loan  Agreement").  The Loan  Agreement  provided  the Company with a four-year
unsecured term loan of $2.3 million to finance the  replacement of the Company's
mainframe  computer system. The Loan Agreement bears interest of 6.15% per annum
and matures on April 15, 2003. Under the most restrictive  covenants of the Loan
Agreement,  the Company is required to maintain  specified debt service  levels.
There were $1,265,500 and $1,828,000 borrowings  outstanding under the Agreement
at February 03, 2001 and January 29, 2000, respectively.  The principal maturity
under this  Agreement for debt  outstanding  at February 03, 2001 is as follows:
$562,500 in fiscal 2001; $562,500 in fiscal 2002 and $140,500 in fiscal 2003.

On May 5, 1998,  the Company and a bank entered into a Loan Agreement (the "Term
Loan Agreement"). The Term Loan Agreement provided the Company with an unsecured
term loan of $12  million to finance the  modernization  and  automation  of the
Company's distribution center and corporate facilities.  The Term Loan Agreement
bears  interest of 6.82% per annum and  matures on  November 1, 2005.  Under the
most restrictive  covenants of the Term Loan Agreement,  the Company is required
to maintain  specified  shareholders'  equity and net income levels.  Borrowings
outstanding  under this Term Loan Agreement  totaled  $8,762,000 at February 03,
2001 and  $10,265,000  at January 29, 2000.  The principal  maturity  under this
Agreement for debt outstanding at February 03, 2001 is as follows: $1,612,742 in
fiscal 2001; $1,727,860 in fiscal 2002; $1,851,199 in fiscal 2003; $1,983,338 in
fiscal 2004 and $1,586,503 in fiscal 2005.

     Interest expense for 2000, 1999 and 1998 totaled $3,226,000, $2,504,000 and
$1,206,000, respectively.

NOTE 5 - INCOME TAXES
Deferred income taxes are provided for the tax effects of temporary  differences
between  the  financial  reporting  basis and income tax basis of the  Company's
assets and liabilities. The provision for income taxes consists of the following
(in thousands):

                                   2000              1999             1998
                             ----------------  ---------------- ----------------
Current
   Federal                      $  5,898          $  3,224         $  2,639
   State                               -                 -             (208)
                                --------          --------         --------
                                   5,898             3,224            2,431
                                --------          --------         --------
Deferred
   Federal                         1,423             2,116            1,974
   State                             324               397              370
                                --------          --------         --------
                                   1,747             2,513            2,344
                                --------          --------         --------
                                $  7,645          $  5,737         $  4,775
                                ========          ========         ========





















Deferred tax assets (liabilities) are comprised of the following(in thousands):
                                                                                                 2000              1999
                                                                                      ----------------  ----------------
Current deferred tax assets:
                                                                                                        
   Inventory valuation methods                                                              $    (465)        $     758
   Accrual for inventory shrinkage                                                                768               672
   Allowance for doubtful accounts                                                                310               285
   Insurance accruals                                                                           1,200               990
   Other                                                                                          654               749
                                                                                            ---------         ---------
Gross current deferred tax assets                                                               2,467             3,454
   Deferred tax asset valuation allowance                                                        (289)             (182)
                                                                                            ---------         ---------
                                                                                                2,178             3,272
Current deferred tax liabilities                                                                 (156)             (270)
                                                                                            ---------         ---------
          Net current deferred tax asset                                                    $   2,022         $   3,002
                                                                                            =========         =========
Noncurrent deferred tax assets:
   Net operating loss carryforwards                                                         $   1,685         $   1,421
   Postretirement benefits other than pensions                                                    760               694
   Restructuring costs                                                                             82                82
   Other                                                                                        1,769             1,583
                                                                                            ---------         ---------
Gross noncurrent deferred tax assets                                                            4,296             3,780
   Deferred tax asset valuation allowance                                                     (1,267)           (1,239)
                                                                                            ---------         ---------
                                                                                                3,029             2,541
Noncurrent deferred tax liabilities:
   Depreciation                                                                               (2,904)           (1,648)
   Other                                                                                         (27)              (27)
                                                                                            ---------         ---------
Gross noncurrent deferred tax liabilities                                                     (2,931)           (1,675)
                                                                                            ---------         ---------
          Net noncurrent deferred tax asset                                                 $     98          $    866
                                                                                            =========         =========




The ultimate  realization  of these assets is dependent  upon the  generation of
future  taxable  income  sufficient  to offset the related  deductions  and loss
carryforwards within the applicable carryforward periods as described below. The
valuation  allowance  is based upon  management's  conclusion  that  certain tax
carryforward  items will  expire  unused.  During 2000 and 1999,  the  valuation
allowance  increased $264,000 and $393,000,  respectively,  as the result of the
company  generating  additional  net  operating  loss  carryforwards  in certain
states.

At February 3, 2001,  the Company has certain net operating  loss  carryforwards
which were  acquired in  reorganizations  and  purchase  transactions  which are
available  to  reduce  income  taxes,   subject  to  usage  limitations.   These
carryforwards total approximately $43,784,000 for state income tax purposes, and
expire at  various  times  during  the  period  2002  through  2022.  If certain
substantial  changes in the Company's  ownership should occur, there would be an
annual limitation on the amount of carryforwards which can be utilized.

A reconciliation  of the statutory  Federal income tax rate to the effective tax
rate is as follows:



                                                                            2000               1999            1998
                                                                ------------------ ------------------  --------------
                                                                                                      
Income tax provision at statutory rate                                      35.0%              35.0%           35.0%
State income taxes, net of federal benefit                                   0.9                1.6             0.8
Change in valuation allowance                                                  -                  -             0.7
Surtax Exemptions                                                           (1.0)              (1.0)           (1.0)
Other                                                                       (0.9)              (0.7)           (0.4)
                                                                ------------------ ------------------  --------------
                                                                            34.0%              34.9%           35.1%
                                                                ------------------ ------------------  --------------



NOTE 6 - LONG-TERM LEASES

The Company leases certain of its store locations under noncancelable  operating
leases  expiring at various  dates through  2031.  Many of these leases  contain
renewal options and require the Company to pay taxes, maintenance, insurance and
certain  other  operating  expenses  applicable  to the  leased  properties.  In
addition,  the Company leases various  equipment under  noncancelable  operating
leases and certain  transportation  equipment under capital  leases.  Total rent
expense under operating leases was $17,465,000,  $15,329,000 and $13,618,000 for
2000, 1999 and 1998, respectively.  Amortization expense on assets under capital
lease for 2000, 1999 and 1998 was $449,000, $355,000 and $283,000, respectively.

Future  minimum  rental  payments  under all operating and capital  leases as of
February 03, 2001 are as follows:


                                                  Operating            Capital
                                                     Leases             Leases
2001                                             $   16,055         $      741
2002                                                 14,189                741
2003                                                 11,505                364
2004                                                  8,491                255
2005                                                  6,121                142
Thereafter                                           11,426                  0
                                                 ----------         ----------
Total minimum lease payments                     $   67,787              2,243
                                                 ==========

Imputed interest                                                          (510)
                                                                    ----------

Present value of net minimum lease payments, including
   $503 classified as current portion of capital lease obligations  $    1,733
                                                                    ==========




NOTE 7 - SHAREHOLDERS' EQUITY

The Company has 30 million shares of Class A voting common stock authorized. The
Company's  authorized  capital also  consists of 11.5 million  shares of Class B
nonvoting  common stock, of which no shares have been issued.  In addition,  the
Company has authorized 10 million shares of preferred  stock, of which no shares
have been issued.

     Effective  October 12, 1998 the Company adopted a Shareholders  Rights Plan
which granted a dividend of one preferred share purchase right ("the Right") for
each common share  outstanding at that date. Each Right  represents the right to
purchase  one-hundredth  of a preferred  share of stock at a preset  price to be
exercised when any one  individual,  firm,  corporation or other entity acquires
15% or more of the Company's  common stock.  The Rights will become  dilutive at
the time of exercise and will expire, if unexercised, on October 12, 2008.



NOTE 8 - EMPLOYEE BENEFIT PLANS

Incentive  stock option plan.  The Company has a long-term  incentive plan under
which an aggregate of 1,460,937 shares may be granted. These options expire five
years from the date of grant.  Options outstanding at February 3, 2001 expire in
2001 through 2005. A summary of activity in the plan follows:



                                                     2000                            1999                           1998
                                        -------------------------------- -----------------------------  ----------------------------
                                                                Weighted                       Weighted                     Weighted
                                                                 Average                        Average                      Average
                                                                Exercise                       Exercise                     Exercise
                                                 Options          Price          Options         Price        Options         Price
                                        -------------------------------- -----------------------------  ----------------------------
                                                                                                          
Outstanding at beginning
   of year                                       704,317        $ 10.50         612,673       $ 10.72         514,122        $  6.84

Granted                                          431,883          12.03         170,937          9.46         188,369          20.49

Canceled                                       (176,031)           8.82        (32,626)         11.83        (40,654)           9.97

Expired                                                -                        (2,180)          9.06               -              -

Exercised                                       (131,892)          6.94         (44,487)         6.70         (49,164)          6.74
                                                ========                        =======                       =======

Outstanding at end of year                       828,277          12.23         704,317         10.50         612,673          10.72
                                                ========                        =======                       =======

Exercisable at end of year                       192,581           8.50         211,641          7.28         190,603           7.88
                                                ========                        =======                       =======



The weighted average remaining  contractual life of all outstanding  options was
3.2 years at February 3, 2001.


The following table summarizes  information  about stock options  outstanding at
February 03, 2001:



                                                   Options Outstanding                                  Options Exercisable
                                -----------------------------------------------------------  ---------------------------------------
                                                              Weighted
                                                              Average
                                                              Remaining        Weighted                                    Weighted
                                         Number              Contractual       Average                 Number               Average
          Range of                   Outstanding at             Life           Exercise            Exercisable at          Exercise
      Exercise Prices               February 3, 2001         (in Years)         Price             February 3, 2001           Price
-----------------------------   -----------------------------------------------------------  ---------------------------------------
                                                                                                   
       $4.72 to $5.76                     88,292                 1.0        $    5.63                  86,355           $    5.62

      $9.20 to $12.95                    603,891                 3.8        $   11.35                 101,101           $   10.35

      $16.00 to $20.70                   136,094                 2.1        $   20.42                   5,125           $   20.40
                                         =======                                                        =====

                                         828,277                                                       192,581
                                         =======                                                       =======



The Company applies  Accounting  Principles Board Opinion No. 25, Accounting for
Stock Issued to Employees  and related  interpretations  in  accounting  for its
plans.  Accordingly,  no  compensation  expense  has  been  recognized  for  its
stock-based  compensation.  Had compensation cost for the Company's stock option
plan been  determined  based on the fair  value at the grant  date for awards in
2000,  1999,  and 1998  consistent  with the method  prescribed by SFAS No. 123,
Accounting for Stock-Based  Compensation,  the Company's  operating  results for
2000, 1999, and 1998 would have been reduced to the pro forma amounts  indicated
below:



(in thousands, except per share data)                                      2000            1999          1998
                                                                      -------------  --------------- ------------
                                                                                               
Net income
          As reported                                                    $14,849          $10,702       $8,830
          Pro forma                                                       14,260           10,363        8,322

Basic earnings per share
          As reported                                                       0.99             0.72         0.60
          Pro forma                                                         0.96             0.70         0.56

Diluted earnings per share
          As reported                                                       0.98             0.71         0.58
          Pro forma                                                         0.94             0.69         0.55



The fair value of each option  grant is estimated on the date of grant using the
Black-Scholes   option   pricing  model  with  the  following   weighted-average
assumptions using grants in 2000, 1999 and 1998, respectively:



                                                                       2000             1999            1998
                                                                 ---------------  ---------------  -------------
                                                                                                
Average expected life (years)                                            3.0              3.0            3.0
Average expected volatility                                             39.0%            43.3%          41.5%
Risk-free interest rates                                                 5.6%             4.8%           5.5%
Dividend yield                                                           1.3%             1.5%           1.3%


The  weighted  average  grant-date  fair value of options  granted  during 2000,
1999,and 1998 was $3.12, $3.34, and $6.28 respectively.

Restricted Stock.  During 2000, 1999, and 1998, the Company issued (cancelled) a
net of (31,590), 5,250, and 50,852 restricted shares, respectively. Compensation
expense  related to the shares  issued is  recognized  over the period for which
restrictions apply.

Employee stock ownership plan. The Company has a non-contributory employee stock
ownership  plan for the benefit of qualifying  employees who have  completed one
year of service  and  attained  the age of 18.  Benefits  are fully  vested upon
completion of seven years of service. The Company has not made any contributions
to the plan since 1996.

Salary  reduction  profit sharing plan.  The Company has a defined  contribution
profit  sharing plan for the benefit of qualifying  employees who have completed
one year of service and attained the age of 21.  Participants  may elect to make
contributions to the plan up to a maximum of 15% of their compensation.  Company
contributions  are made at the  discretion of the Company's  Board of Directors.
Participants  are 100%  vested  in their  contributions  and  earnings  thereon.
Contributions  by the  Company  and  earnings  thereon  are  fully  vested  upon
completion of seven years of service. The Company's  contributions for the years
ended  February 3, 2001,  January  29, 2000 and January 30, 1999 were  $100,000,
$96,000 and $83,000, respectively.






Postretirement  benefits.  The Company  provides certain health care benefits to
its full-time  employees  that retire between the ages of 58 and 65 with certain
specified levels of credited service.  Health care coverage options for retirees
under  the plan  are the  same as  those  available  to  active  employees.  The
Company's change in benefit  obligation based upon an actuarial  valuation is as
follows:



                                                                                 For the Year Ended
                                                              ---------------------------------------------------------
                                                                 February 3,        January 29,        January 30,
                                                                     2001               2000               1999
                                                              ---------------------------------------------------------
(in thousands)
                                                                                                   
Benefit obligation at beginning of year                               $    1,377         $    1,252         $    1,132
Service cost                                                                 132                127                103
Interest cost                                                                116                 91                 85
Participant contributions                                                      -                  -                  4
Amendments                                                                     -                  -                  -
Actuarial (gain) loss                                                         68                (17)               (67)
Benefits paid                                                                (76)               (76)                (5)
                                                              ---------------------------------------------------------
Benefit obligation at end of year                                     $    1,617         $    1,377         $    1,252
                                                              ---------------------------------------------------------



A reconciliation of the Plan's funded status to accrued benefit cost follows:



                                                                      February 3,        January 29,        January 30,
                                                                            2001               2000               1999
                                                              ------------------ ------------------ ------------------
(in thousands)
                                                                                            
Funded status                                                         $   (1,617)         $  (1,377)        $   (1,252)
Unrecognized net actuarial gain                                             (322)              (406)              (405)
Unrecognized prior service cost                                               (5)                (6)                (6)
                                                              ------------------  ------------------ ------------------
Accrued benefit costs                                                 $   (1,944)         $  (1,789)        $   (1,663)
                                                              ------------------  ------------------ ------------------



The  medical  care cost  trend  used in  determining  this  obligation  is 10.0%
effective February 1, 1997, decreasing annually before leveling at 6.0% in 2003.
This trend rate has a significant effect on the amounts reported. To illustrate,
increasing  the health  care cost  trend by 1% would  increase  the  accumulated
postretirement  benefit  obligation  by  $238,000.  The  discount  rate  used in
calculating the obligation was 7.5% in 2000, 7.75% in 1999 and 6.75% in 1998.






The annual net postretirement cost is as follows:


                                                                                            For the Year Ended
                                                                            ----------------------------------------------------
                                                                              February 3,       January 29,      January 30,
                                                                                  2001             2000              1999
                                                                            ----------------------------------------------------
(in thousands)
                                                                                                      
Service cost                                                                $     132        $     127         $     103
Interest cost                                                                     116               91                85
Amortization of net gain from prior periods                                       (17)             (17)              (21)
Amortization of unrecognized prior service cost                                     1                1                 1
                                                                            ----------------------------------------------------
Net periodic postretirement benefit cost                                    $     232        $     202         $     168
                                                                            ----------------------------------------------------


The Company's policy is to fund claims as incurred.

NOTE 9 - NET INCOME PER SHARE

Basic  earnings per share excludes  dilution and is computed by dividing  income
available to common stockholders by the weighted-average number of common shares
outstanding  for the period.  Diluted  earnings per share reflects the potential
dilution that could occur if securities or other contracts to issue common stock
were  exercised  or  converted  into common stock or resulted in the issuance of
common stock that then shared in the earnings of the entity. Restricted stock is
considered  contingently  issuable and is excluded from the computation of basic
earnings per share.

A  reconciliation  of basic  earnings  per share to diluted  earnings  per share
follows (in thousands, except per share data):



                                                                    Year Ended
                        --------------------------------- ------------------------------ ----------------------------------
                                February 3, 2001                 January 29,2000                 January 31, 1999
                        --------------------------------- ------------------------------ ----------------------------------
                                                Per                            Per                              Per
                                                Share                          Share                            Share
                        Income       Shares     Amount    Income     Shares    Amount    Income      Shares     Amount
----------------------- ------------ ---------- --------- ---------- --------- --------- ----------- ---------- -----------
                                                                                          
Basic EPS                   $14,849     14,921     $ .99    $10,702    14,784     $ .72      $8,830     14,748       $ .60

Effect of Dilutive
  Securities
Restricted Stock                            97                            135                               99
Stock Options                              228                            171                              251

                        ------------ ---------- --------- ---------- --------- --------- ----------- ---------- -----------
Diluted EPS                 $14,849     15,246     $ .98    $10,702    15,090     $ .71      $8,830     15,098       $ .58







NOTE 10 - COMMITMENTS AND CONTINGENCIES

Commitments.  At February 3, 2001,  the  Company had  commitments  approximating
$5,082,000  on issued  letters  of credit  which  support  purchase  orders  for
merchandise.  Additionally,  the  Company  had  outstanding  letters  of  credit
aggregating   $2,552,000  utilized  as  collateral  for  their  risk  management
programs.

Litigation.  The Company is a party to several  pending  legal  proceedings  and
claims in the normal course of business. Although the outcome of the proceedings
and claims cannot be determined with certainty,  management of the Company is of
the opinion that it is unlikely  that these  proceedings  and claims will have a
material  adverse  effect on the  results  of  operations,  cash  flows,  or the
financial condition of the Company.

NOTE 11 - OTHER EXPENSES

During the fourth quarter of 1996, the Company recorded a $2,860,000 accrual for
the closure of certain  underperforming  stores and the repositioning of certain
merchandise  categories.  This charge  included  an accrual for closed  facility
lease obligations of $1,156,000.  The remaining lease obligation at February 03,
2001 represents remaining future base payments required on one location that has
been closed.

The 2000 activity in this reserve is as follows:



------------------------- ----------------------- ---------------------- ----------------------- ----------------------
                               January 30,             January 29,                                    February 3,
                                   1999                   2000                  Payments                 2001
                                   ----                   ----                  --------                 ----
                                                                                          
Lease Obligations              $    400                $   215                 $    (129)             $    86
------------------------- ----------------------- ---------------------- ----------------------- ----------------------


NOTE 12 - STOCK SPLIT SUBSEQUENT TO THE YEAR ENDED FEBRUARY 3, 2001

On May 24, 2001, the Company announced a five-for-four  stock split of its Class
A voting common stock. The new shares, one additional share for each four shares
held by  stockholders,  were  distributed  on June 18, 2001 to  stockholders  of
record  on June 4,  2001.  All  share  and per  share  amounts  included  in the
accompanying  financial  statements  and footnotes have been adjusted to reflect
this stock split.


NOTE 13 - QUARTERLY FINANCIAL DATA (UNAUDITED)








                                            First                 Second                   Third                    Fourth
                                           Quarter                Quarter                 Quarter                  Quarter
                                      ------------------    --------------------     -------------------      -------------------
(in thousands, except per share data)

Year Ended February 3, 2001 -
restated (1) (2)
                                                                                                     
Net sales                                $  176,132            $ 180,353                $ 180,141                $ 244,623
Gross profit                                 48,990               49,060                   51,850                   65,234
Net income                                    3,345                1,654                    3,829                    6,021

Net income per share
      Basic                                    0.22                 0.11                     0.26                     0.40
      Diluted                                  0.22                 0.11                     0.25                     0.40
Cash dividends paid per share                  0.04                 0.04                     0.04                     0.04

Year Ended January 29, 2000 -
proforma (3)

Net sales                                $  154,226            $ 155,792                $ 156,741                $ 199,018
Gross profit                                 44,135               43,775                   46,780                   52,949
Net income                                    2,766                  920                    2,677                    4,339

Net income per share
      Basic                                    0.18                 0.06                     0.18                     0.30
      Diluted                                  0.18                 0.06                     0.18                     0.29
Cash dividends paid per share                  0.04                 0.04                     0.04                     0.04


Year Ended January 29, 2000 - as
reported

Net sales                                $  154,934            $ 156,498                $ 158,049                $ 196,296
Gross profit                                 44,319               43,952                   47,117                   52,251
Net income                                    2,886                1,037                    2,896                    3,883

Net income per share
      Basic                                    0.19                 0.07                     0.19                     0.27
      Diluted                                  0.19                 0.07                     0.19                     0.26
Cash dividends paid per share                  0.04                 0.04                     0.04                     0.04


(1)  Based upon a 53 week year.
(2)  As discussed in "Recent  Accounting  Prounouncements"  in Note 1, the above
     information  has  been  restated  to  reflect  the  impact  of the  Company
     implementing the  interpetations in SAB 101 related to layaway sales during
     the fourth  quarter of 2000. In the quarters in the year ended  February 3,
     2001, the effects of this restated on previously  reported net sales, gross
     profit,  net  income  and net  income  per share  (basic &  diluted)  was a
     decrease of $528, $132, $87 and $.01  respectively  for the 1st quarter;  a
     decrease of $453, $111, $73, and .00 respectively for the 2nd quarter and a
     decrease of $951,    $239, $158 and $.01 respectively for the 3rd quarter.
(3)  For informational  purposes only, 1999 quarterly results have been restated
     on proforma  basis as if the  effects of SAB 101 on layaway  sales had been
     applied to the 1999 quarterly reports.







                                   FRED'S, INC.
                           CONSOLIDATED BALANCE SHEETS
                                   (unaudited)

                   (in thousands, except for number of shares)



                                                                 August 4,     February 3,
                                                                   2001            2001
                                                                 --------      ----------
ASSETS
Current assets:
                                                                            
      Cash and cash equivalents                                    $1,928         $2,569
      Receivables, less allowance for doubtful
        accounts of $375 ($516 at February 3, 2001)                11,903         15,430
      Inventories                                                 160,357        149,602
      Deferred income taxes                                           982          2,022
      Other current assets                                          2,053          2,306
                                                                  -------        -------
           Total current assets                                   177,223        171,929
      Property and equipment, at depreciated cost                  78,222         76,360
      Equipment under capital leases, less accumulated
        amortization of $1,567 ($1,305 at February 3,2001)          1,815          1,387
      Deferred income taxes                                           655             98
      Other noncurrent assets                                       4,960          5,021
                                                                  -------        -------
           Total assets                                          $262,875       $254,795
                                                                 ========       ========

LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities:
      Accounts payable                                            $41,497        $40,432
      Current portion of indebtedness                               2,228          2,175
      Current portion of capital lease obligations                    627            503
      Accrued liabilities                                          12,197         14,012
      Income taxes payable                                          1,118          4,278
                                                                  -------        -------
           Total current liabilities                               57,667         61,400
                                                                  -------        -------

Long term portion of indebtedness                                  34,627         30,475
Capital lease obligations                                           1,531          1,230
Other noncurrent liabilities                                        2,031          2,003
                                                                  -------        -------
           Total liabilities                                       95,856         95,108
                                                                  -------        -------

Shareholders' equity:
      Common stock, Class A voting, no par value,
        15,229,044 shares issued and outstanding
        (15,085,648 shares at February 3, 2001)                    70,767         68,557
      Retained earnings                                            96,395         91,342
      Deferred compensation on restricted
         stock incentive plan                                        (143)          (212)
                                                                  -------        -------
           Total shareholders' equity                             167,019        159,687
                                                                  -------        -------

      Total liabilities and shareholders' equity                 $262,875       $254,795
                                                                 ========       ========



           See accompanying notes to consolidated financial statements






                                  FRED'S, INC.
                        CONSOLIDATED STATEMENTS OF INCOME

                                   (unaudited)

                    (in thousands, except per share amounts)



                                           Thirteen Weeks Ended           Twenty-Six Weeks Ended
                                          ----------------------          ----------------------
                                           August 4,  July 29,            August 4,     July 29,
                                            2001        2000                2001            2000
                                          ----------------------          ----------------------
                                                                            
Net sales                                $210,278      $180,353            $417,637     $356,485
Cost of goods sold                        153,497       131,293             303,098      258,435
                                          -------     ---------            --------     --------
  Gross profit                             56,781        49,060             114,539       98,050
Selling, general and
 administrative expenses                   52,817        46,036             103,538       89,198
                                           ------     ---------            --------     --------
  Operating income                          3,964         3,024              11,001        8,852
Interest expense, net                         706           763               1,336        1,436
                                           ------     ---------            --------     --------
  Income before income taxes                3,258         2,261               9,665        7,416
Provision for income taxes                  1,144           607               3,392        2,417
                                           ------     ---------            --------     --------
Net income                               $  2,114      $  1,654            $  6,273     $  4,999
                                         ========     =========            ========     ========


Net income per share
  Basic                                       .14      $    .11            $    .42     $    .34
                                          =======      ========            ========     ========

  Diluted                                     .14      $    .11            $    .41     $    .33
                                          =======      ========            ========     ========


Weighted average shares outstanding
  Basic                                    15,106        14,910              15,056       14,860
                                          =======      ========            ========     ========

  Diluted                                  15,268        15,218              15,485       15,194
                                          =======      ========            ========     ========





           See accompanying notes to consolidated financial statements






                                  FRED'S, INC.
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                   (unaudited)
                                 (in thousands)
                             Twenty-six Weeks Ended
                                                                         August 4,          July 29,
                                                                            2001               2000
                                                                           -----               ----
Cash flows from operating activities:
                                                                                         
    Net income                                                            $6,273               $4,999
    Adjustments to reconcile net income
    to net cash flows from operating activities:
      Depreciation and amortization                                        8,518                6,883
      Lifo reserve                                                           400                  400
      Deferred income taxes                                                  483                  383
    Tax benefit on exercise of stock options                                 397                  185
    Amortization of deferred compensation on
        restricted stock incentive plan                                       69                   76
    Cancellation of restricted stock                                         (21)                (203)
    (Increase)decrease in assets:
           Receivables                                                     3,527                  459
         Inventories                                                     (10,559)             (12,948)
           Other assets                                                      253                 (780)
    Increase (decrease) in liabilities:
      Accounts payable and accrued liabilities                              (758)               4,064
      Income taxes payable                                                (3,160)               2,010
      Other noncurrent liabilities                                            28                   87
                                                                         -------              -------
      Net cash provided by operating activities                            5,450                5,615
                                                                         -------              -------
Cash flows from investing activities:
    Capital expenditures                                                  (9,673)              (6,993)
  Intangible assets, net of cash acquired                                   (383)              (1,240)
                                                                           -----              -------
Net cash used in investing activities                                    (10,056)              (8,233)
                                                                        --------              -------
Cash flows from financing activities:
    Reduction of indebtedness and capital lease
      obligations                                                         (1,343)                (998)
    Proceeds from revolving line of credit,
      net of payments                                                      5,281                2,214
    Proceeds from exercise of options                                      1,238                  725
    Cash dividends paid                                                   (1,211)              (1,201)
                                                                       ---------              -------
    Net cash provided by financing activities                              3,965                  740
                                                                       ---------              -------
    Decrease in cash and cash equivalents                                   (641)              (1,878)
    Cash and cash equivalents:
      Beginning of period                                                  2,569                3,036
                                                                         -------             --------
      End of period                                                       $1,928               $1,158
                                                                         =======             ========
Supplemental disclosures of cash flow information:
    Interest paid                                                         $1,223               $1,537
                                                                          ======               ======
    Income taxes paid                                                     $5,700                 ----
                                                                          ======                =====
Non cash investing and financing activities:
  Assets acquired through capital lease obligations                         $691                 ----
                                                                           =====                 ====
  Common stock issued for acquisition                                       $596                 ----
                                                                           =====                 ====

           See accompanying notes to consolidated financial statements





                                  FRED'S, INC.
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

          ----------------------------------------------------------------------
          NOTE 1:  BASIS OF PRESENTATION
          ----------------------------------------------------------------------

          Fred's, Inc. ("Fred's" or the "Company") operates 373 discount general
          merchandise  stores,  including 27 franchised Fred's stores, in eleven
          states  primarily in the southeastern  United States.  Two hundred and
          two of the stores have full service pharmacies.

          The accompanying unaudited consolidated financial statements of Fred's
          have been prepared in accordance  with the  instructions  to Form 10-Q
          and therefore do not include all information and notes necessary for a
          fair  presentation  of financial  position,  results of operations and
          cash flows in conformity with accounting principles generally accepted
          in the  United  States of  America.  The  statements  do  reflect  all
          adjustments  (consisting of only normal recurring accruals) which are,
          in the opinion of  management,  necessary for a fair  presentation  of
          financial position in conformity with accounting  principles generally
          accepted in the United  States of America.  The  statements  should be
          read in  conjunction  with  the  Notes to the  Consolidated  Financial
          Statements  for the fiscal year ended  February  3, 2001  incorporated
          into the Company's Annual Report on Form 10-K.

          The results of operations for the twenty-six  week period ended August
          4, 2001 are not  necessarily  indicative of the results to be expected
          for the full fiscal year.

          Certain prior quarter amounts have been reclassified to conform to the
          2001 presentation.

          ----------------------------------------------------------------------
          NOTE 2:  INVENTORIES
          ----------------------------------------------------------------------

          Wholesale  inventories are stated at the lower of cost or market using
          the FIFO (first-in,  first-out) method.  Retail inventories are stated
          at the lower of cost or market as determined  by the retail  inventory
          method. For pharmacy inventories,  which comprise approximately 19% of
          the retail  inventories at August 4, 2001,  cost was determined  using
          the LIFO (last-in,  first-out) method. The current cost of inventories
          exceeded the LIFO cost by  approximately  $4,361,000 and $3,608,000 at
          August 4, 2001 and July 29, 2000, respectively.

          LIFO  inventory  costs can only be determined  annually when inflation
          rates and inventory  levels are finalized;  therefore,  LIFO inventory
          costs for interim financial statements are estimated.




          ----------------------------------------------------------------------
          NOTE 3:  NET INCOME PER SHARE
          ----------------------------------------------------------------------

          Basic earnings per share excludes dilution and is computed by dividing
          income available to common stockholders by the weighted-average number
          of common  shares  outstanding  for the period.  Diluted  earnings per
          share  reflects the potential  dilution that could occur if securities
          or other  contracts to issue common stock were  exercised or converted
          into common  stock or resulted  in the  issuance of common  stock that
          then  shared  in the  earnings  of the  entity.  Restricted  stock  is
          considered  contingently issuable and is excluded from the computation
          of basic earnings per share.



                       COMPUTATION OF NET INCOME PER SHARE
                       -----------------------------------

                                   (unaudited)

                    (in thousands, except per share amounts)

                                          Thirteen Weeks Ended             Twenty-Six Weeks Ended
                                      -----------------------------        ----------------------
                                       August 4,          July 29,           August 4,    July 29,
                                         2001               2000                2001         2000
                                      -----------------------------        -----------------------
Basic net income per share
                                                                              
  Net income                          $ 2,114            $ 1,654             $ 6,273      $4,999
                                      =======            =======             =======      ======

  Weighted average number of common shares
   outstanding during the period
                                       15,106             14,910              15,056      14,860
                                      =======            =======             =======      ======

  Net income per share                $   .14            $   .11             $   .42      $  .34
                                      =======            =======             =======      ======

Diluted net income per share

  Net income                          $ 2,114            $ 1,654             $ 6,273      $4,999
                                      =======            =======             =======      ======

  Weighted average number of common shares
   outstanding during the period
                                       15,106             14,910              15,056      14,860

  Additional shares attributable to common
   stock equivalents                      162                308                 429         334
                                      -------            -------             -------      ------
                                       15,268             15,218              15,485      15,194
                                      =======            =======             =======      ======

  Net income per share                $   .14            $   .11             $   .41      $  .33
                                      =======            =======            ========      ======








          ----------------------------------------------------------------------
          NOTE 4:  LAYAWAY SALES
          ----------------------------------------------------------------------

          In December 1999, the Securities and Exchange  Commission issued Staff
          Accounting   Bulletin  No.  101  "Revenue   Recognition  in  Financial
          Statements" (SAB 101). SAB 101 identifies various revenue  recognition
          issues,  several  of which  are  common  within  the  retail  industry
          including  treatment of revenue  recognition on layaway sales.  In the
          fourth  quarter of 2000, the Company  revised its revenue  recognition
          for layaway sales to defer revenue  recognition until all terms of the
          sale  have been  satisfied  and the  customer  takes  delivery  of the
          merchandise.  Under the prior  method of  accounting,  net sales  were
          recognized at the time the customer put the merchandise  into layaway.
          The effects of this restated change on the previously  reported second
          quarter ended July 29, 2000 are as follows:


                                            Thirteen Weeks Ended      Twenty-Six Weeks Ended
                                            --------------------      ----------------------
                                        (as reported) (as adjusted) (as reported) (as adjusted)
                                           July 29,     July29,       July 29,     July 29,
                                            2000         2000           2000          2000
                                            ----         ----           ----          ----
                                                                      
         Net Sales                      $180,806     $180,353       $357,466      $356,485
         Gross profit                     49,171       49,060         98,293        98,050
         Net income                        1,727        1,654          5,159         4,999
         Net income per share
           Basic *                          0.12         0.11           0.35          0.34
           Diluted *                        0.11         0.11           0.34          0.33


          *All per share amounts have been adjusted to reflect the five-for-four
          stock split effective on June 18, 2001.

          ----------------------------------------------------------------------
          NOTE 5:  STOCK SPLIT
          ----------------------------------------------------------------------

          On May 24, 2001, the Company announced a five-for-four  stock split of
          its common stock,  Class A voting,  no par value. The new shares,  one
          additional  share  for each four  shares  held by  stockholders,  were
          distributed  on June 18,  2001 to  stockholders  of  record on June 4,
          2001.  All share and per share  amounts  included in the  accompanying
          financial statements have been adjusted to reflect this stock split.

          ----------------------------------------------------------------------
          NOTE 6:  RECENT ACCOUNTING PRONOUNCEMENTS
          ----------------------------------------------------------------------

          In June 1998, the Financial  Accounting  Standards Board (FASB) issued
          Statement  of  Financial   Accounting   Standards  ("SFAS")  No.  133,
          Accounting for Derivative Instruments and Hedging Activities.  In June
          2000, the FASB issued SFAS No. 138,  Accounting for Certain Derivative
          Instruments  and Certain  Hedging  Activities  - an  Amendment of FASB
          Statement No. 133, SFAS No. 133, as amended by SFAS No. 138,  requires
          all  derivatives to be measured at fair value and recognized as either
          assets or liabilities on the balance sheet. Changes in such fair value
          are required to be recognized  immediately in net income to the extent
          the  derivatives  are not effective as hedges.  In September 1999, the
          FASB issued SFAS No. 137,  Accounting for Derivative  Instruments  and
          Hedging  Activities - Deferral of the effective Date of FASB Statement
          No. 133, an amendment to delay the  effective  date of SFAS No. 133 to
          fiscal years  beginning after June 15, 2000. The Company does not hold
          derivative instruments or engage in hedging activities.

          In June 2001,  the FASB issued SFAS No.  141,  Business  Combinations.
          SFAS No. 141 supercedes  Accounting  Principles  Board Opinion ("APB")
          No.  16,  Business  Combinations,  and SFAS  No.  38,  Accounting  for
          Preacquisition  Contingencies of Purchased  Enterprises.  SFAS No. 141
          requires  that  the  purchase  method  of  accounting  be used for all
          business  combinations  initiated  after  June  30,  2001  and for all
          business  combinations  accounted for by the purchase method for which
          the date of  acquisition  is after June 30, 2001. The Company does not
          expect the  adoption of SFAS No. 141 to have a material  impact on its
          financial statements.

          In June  2001,  the FASB  issued  SFAS No.  142,  Goodwill  and  Other
          Intangible  Assets.  SFAS No. 142  supercedes  APB No. 17,  Intangible
          Assets,  and its provisions  are effective for fiscal years  beginning
          after  December 15, 2001.  SFAS No. 142 requires that: 1) goodwill and
          indefinite  lived  intangible  assets will no longer be amortized;  2)
          goodwill  will be  tested  for  impairment  at least  annually  at the
          reporting  unit level  (reporting  unit levels to be  determined  upon
          adoption); 3) intangible assets deemed to have an indefinite life will
          be tested for impairment at least  annually;  and 4) the  amortization
          period  of  intangible  assets  with  finite  lives  will no longer be
          limited  to forty  years.  As of  August  4,  2001,  the  Company  has
          intangible  assets, net of accumulated  amortization,  of $4.9 million
          and has recognized  amortization  expense of approximately $.8 million
          during  the six  months  ended  August 4, 2001.  The  Company  has not
          completed the process of  evaluating  the impact that will result from
          adopting SFAS No. 142.





         [Inside back cover: Pictures of stores, products and customers]






     You should rely only on the information  contained in this  prospectus.  We
have not authorized  anyone to provide you with information  different from that
which is set forth in this prospectus.  We are offering to sell shares of common
stock and  seeking  offers to buy shares of common  stock only in  jurisdictions
where  offers  and  sales  are  permitted.  The  information  contained  in this
prospectus is accurate only as of the date of this prospectus, regardless of the
time of delivery of the prospectus or of any sale of common stock.



                 TABLE OF CONTENTS

                                                     Page
Prospectus Summary...................................
The Offering.........................................
Summary Consolidated Financial and Operating Data....
Risk Factors.........................................
Cautionary Statement Regarding Forward Looking
        Information..................................
Use of Proceeds......................................
Dividend Policy......................................
Price Range of Common Stock..........................
Capitalization.......................................
Selected Financial and Operational Data..............
Management's Discussion and Analysis of Financial
        Condition and Results of
        Operations Business..........................
Management...........................................
Principal and Selling Shareholders...................
Description of Capital Stock.........................
Underwriting.........................................
Legal Matters........................................
Experts..............................................
Where You Can Find More Information..................
Incorporation of Certain Documents by Reference......
Index to Financial Statements........................





                                1,650,000 Shares





                                  [FRED'S LOGO]





                              Class A Common Stock





                        --------------------------------

                         -------------------------------
                                   PROSPECTUS

                               September __, 2001
                        --------------------------------






                             William Blair & Company

                           SunTrust Robinson Humphrey

                          Morgan Keegan & Company, Inc.














                                     PART II
                   INFORMATION NOT REQUIRED IN THE PROSPECTUS

Item 14.  Other Expenses of Issuance and Distribution.

Securities and Exchange Commission Fee                        $12,160.50
National Association of Securities Dealers, Inc. Filing Fee   $17,500.00
Nasdaq National Market Listing Fee                            $ 5,364.20
Printing Fees                                                 $[____*____]
Transfer Agent Fees                                           $[____*____]
Accountants' Fees.                                            $[____*____]
Legal Fees and Expenses                                       $[____*____]
Miscellaneous                                                 $[____*____]
         Total                                                $[____*____]

*To be  furnished  by  amendment  prior to  effectiveness  of this  Registration
Statement.

Item 15.  Indemnification of Directors and Officers.

     The Tennessee Business Corporation Act permits a corporation to indemnify a
director or officer of the corporation (and certain other persons serving at the
request of the  corporation  in related  capacities)  if such person  shall have
acted in good  faith and in a manner he  reasonably  believed  to be in the best
interests of the corporation, and in any criminal proceeding, if such person had
no reasonable  cause to believe his conduct was unlawful;  provided that, in the
case  of  actions   brought  by  or  in  the  right  of  the   corporation,   no
indemnification  may be made  with  respect  to any  matters  as to  which  such
director or officer  shall have been  adjudged to have  breached his duty to the
Corporation.

     Article Seven of Fred's  Charter  provides that Fred's shall  indemnify its
directors to the full extent  authorized or permitted by the Tennessee  Business
Corporation  Act.  Paragraphs  53  through  57 of  Fred's  By-laws  extend  such
indemnification  to  directors  and to  officers  of Fred's,  explicate  certain
mechanics  of  determinations  to be made in  connection  with any  requests for
indemnification,   provide  for  advances  of  expenses,   certain   notices  to
shareholders, and the non-exclusivity of those provisions.

     Fred's and its  directors  entered into an agreement in 1989 in  connection
with the  settlements  of a legal  proceeding,  which  contains  indemnification
provisions  similar to those contained in Fred's Charter and By-laws,  but which
sets forth with greater  particularity  the matter in which separate counsel for
an indemnified  party must be selected,  the conditions under which expenses may
be paid in  advance,  and  limitations  on  settlement  of  actions  subject  to
indemnification.

Item 16.  Exhibits.

4.1      --       Specimen Common Stock Certificate  [incorporated  herein by
                  reference to Exhibit  4.2  to  Pre-Effective  Amendment
                  No.  3 to  Fred's  Registration Statement on Form S-1
                  (Registration No. 33-45637) filed on March 17,1992].
5.1**    --       Opinion of Counsel
10.26**  --       Underwriters Agreement
23.1**   --       Consent of Counsel (included in Exhibit 5.1)
23.2**   --       Consent of Independent Accountants
24.1     --       Powers of Attorney (included in Part II)

** To be  filed  by  amendment  prior  to  effectiveness  of  this  Registration
Statement.

Item 17.  Undertakings.

1.       The undersigned registrant hereby undertakes:

     (a) To file,  during any period in which  offers or sales are being made, a
post-effective amendment to this registration statement:

(i)  To include any  prospectus  required by Section  10(a)(3) of the Securities
     Act of 1933 (the "Securities Act");

(ii) To  reflect  in the  prospectus  any  facts or  events  arising  after  the
     effective  date  of  the   registration   statement  (or  the  most  recent
     post-effective  amendment hereof) which,  individually or in the aggregate,
     represent  a  fundamental  change  in  the  information  set  forth  in the
     registration  statement.  Notwithstanding  the  foregoing,  any increase or
     decrease  in volume of  securities  offered (if the total  dollar  value of
     securities  offered  would not exceed  that which was  registered)  and any
     deviation from the low or high end of the estimated  maximum offering range
     may be  reflected  in the form of  prospectus  filed  with  the  Commission
     pursuant to Rule 424(b) under the Securities Act if, in the aggregate,  the
     changes  in volume  and price  represent  no more than a 20%  change in the
     maximum  aggregate   offering  price  set  forth  in  the  "Calculation  of
     Registration Fee" table in the effective registration statement.

(iii)To  include  any  material   information   with  respect  to  the  plan  of
     distribution not previously disclosed in the registration  statement or any
     material change to such information in the registration statement;

provided,  however,  that  paragraphs  (a)(i)  and  (a)(ii)  do not apply if the
information  required  to be  included in a  post-effective  amendment  by those
paragraphs is contained in periodic reports filed by the registrant  pursuant to
Section 13 or 15(d) of the  Exchange Act of 1934 (the  "Exchange  Act") that are
incorporated by reference in the registration statement.

     (b) That, for the purpose of determining any liability under the Securities
Act, each such post-effective amendment shall be deemed to be a new registration
statement relating to the securities  offered therein,  and the offering of such
securities  at that time shall be deemed to be the  initial  bona fide  offering
thereof.

     (c) To remove from registration by means of a post-effective  amendment any
of the securities being registered which remain unsold at the termination of the
offering.

2.  The  undersigned   registrant   hereby  undertakes  that,  for  purposes  of
determining  any  liability  under  the  Securities  Act,  each  filing  of  the
registrant's  annual  report  pursuant to Section 13(a) or 15(d) of the Exchange
Act (and,  where  applicable,  each filing of an employee  benefit plan's annual
report  pursuant to Section 15(d) of the Exchange Act) that is  incorporated  by
reference in the registration statement shall be deemed to be a new registration
statement relating to the securities  offered therein,  and the offering of such
securities  at that time shall be deemed to be the  initial  bona fide  offering
thereof.

3. Insofar as indemnification  for liabilities  arising under the Securities Act
may  be  permitted  to  directors,  officers  and  controlling  persons  of  the
registrant  pursuant  to the  provisions  described  under  Item  15  above,  or
otherwise, the registrant has been advised that in the opinion of the Commission
such indemnification is against public policy as expressed in the Securities Act
and is, therefore,  unenforceable. In the event that a claim for indemnification
against such  liabilities  (other than the payment by the registrant of expenses
incurred or paid by a director,  officer or controlling person of the registrant
in the successful defense of any action, suit or proceeding) is asserted by such
director,  officer or controlling person in connection with the securities being
registered, the registrant will, unless in the opinion of its counsel the matter
has been  settled by  controlling  precedent,  submit to a court of  appropriate
jurisdiction the question whether such  indemnification  by it is against public
policy as  expressed  in the  Securities  Act and will be  governed by the final
adjudication of such issue.






                                   SIGNATURES

     Pursuant to the  requirements of the Securities Act of 1933, the Registrant
certifies  that it has  reasonable  grounds to believe  that it meets all of the
requirements  for  filing  on Form S-3 and has  duly  caused  this  Registration
Statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized, in the City of Memphis, State of Tennessee on August 27, 2001.

                                        FRED'S, INC.


                                        By: /s/ Michael J. Hayes
                                           -------------------------------------
                                        Michael J. Hayes,
                                        Chief Executive Officer
                                        and President


                                        By: /s/ Jerry A. Shore
                                           -------------------------------------
                                        Executive Vice President and
                                        Chief Financial Officer
                                        (Principal Accounting and
                                        Financial Officer)

     Pursuant  to  the   requirements  of  the  Securities  Act  of  1933,  this
registration  statement  has  been  signed  by  the  following  persons  in  the
capacities and on the dates indicated.

         Signature                          Title

/s/ Michael J. Hayes
--------------------
Michael J. Hayes                    Chief Executive Officer, Managing Director
                                    and Director

/s/ John D. Reier
-----------------
John D. Reier                       President and Director

/s/ David A. Gardner
--------------------
David A. Gardner                    Managing Director and Director

/s/ John R. Eisenman
--------------------
John R. Eisenman                    Director

/s/ Roger T. Knox
-----------------
Roger T. Knox                       Director

/s/ Thomas H. Tashjian
----------------------
Thomas H. Tashjian                  Director








                                                                    Exhibit 24.1
                                POWER OF ATTORNEY

     KNOW ALL MEN BY THESE PRESENTS,  that each of the undersigned directors and
officers  of Fred's,  Inc.,  a Tennessee  corporation,  hereby  constitutes  and
appoints  Michael J. Hayes and Charles S. Vail,  and each of them,  his true and
lawful attorney-in-fact, for him and in his name, place and stead in any and all
capacities to sign each Amendment to this  Registration  Statement,  and to file
this  Registration  Statement  and each  Amendment  so signed with all  exhibits
thereto and any and all documents in connection  therewith  with the  Securities
and Exchange Commission,  hereby granting unto said attorneys-in-fact full power
and  authority  to do and  perform  any and all acts and  things  requisite  and
necessary  to be done in and about the  premises,  as fully to all  intents  and
purposes as he might do in person, hereby ratifying and confirming all that said
attorneys-in-fact may lawfully do or cause to be done by virtue hereof.


     Pursuant to the  requirements  of the Securities Act of 1933, this Power of
Attorney has been signed by the following persons on August 27, 2001.


         Signature                          Title

/s/ Michael J. Hayes
--------------------
Michael J. Hayes                    Chief Executive Officer, Managing Director
                                    and Director

/s/ John D. Reier
-----------------
John D. Reier                       President and Director

/s/ David A. Gardner
--------------------
David A. Gardner                    Managing Director and Director

/s/ John R. Eisenman
--------------------
John R. Eisenman                    Director

/s/ Roger T. Knox
-----------------
Roger T. Knox                       Director

/s/ Thomas H. Tashjian
----------------------
Thomas H. Tashjian                  Director